The chart-topping multi-platinum hip-hop dynamos Bow Wow and Omarion have joined forces to create a new collaborative collection that promises to become one of the major musical events of 2007. The top secret Bow Wow-Omarion project will be released this fall.
While details of the Bow Wow-Omarion project remain under wraps, the new album marks the culmination of a joint collaborative process dating back to 2005, when Omarion’s vocal contributions to “Let Me Hold You,” the first single from Bow Wow’s fourth album, Wanted, peaked at #4 on the Billboard Hot 100, giving Bow Wow his first-ever Top 10 single and Omarion his first Top 10 as a solo artist.
That same year, Bow Wow and Omarion hit the road as co-headliners on the SRO “Scream Tour IV Presents: The Heart Throb Tour.”
“Me and O have been trying to put this together for so many years, and now we’ve got the opportunity to do it,” Bow Wow told Billboard.com earlier this month. “We’re in the creative process right now, coming up with ideas daily, so the process is real smooth. We’re anxious to make this whole thing happen. It’s gonna be a special event. It’s gonna be crazy, something the people have been waiting on — the girls have been waiting on — for years. O’s one of my best friends. Anytime you get a chance to work with somebody you’re best friends with, it’s not even work, it’s like working with family.”
Omarion shares his best friend’s enthusiasm for the as-yet-unnamed project. “This isn’t about money, this is about music,” says Omarion. “We both started young and have grown up together, working on the same tours, and have developed our identity in the music world. Jay-Z and R Kelly were the first big R&B/Rap combo, and we have great respect for them and have been inspired by them, but we still want to create something we can call our own. We just want to do our own thing. We want to have a great time and make good music for our fans. This is gonna be fun, so ‘World, Watch out! We’re coming!'”