Diddy’s New Venture: Ciroc Premium Vodka

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Diddy announced his latest business venture today, taking over brand management for Ciroc Premium Vodka. All profits will be split 50/50 in the deal, which could be worth over $100 million. The rapper will expand the brand and is even considering developing his own signature vodka.

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3 Comments

  1. Hackson

    WTF

  2. Hackson

    Diddy takin ova da world

  3. justincaseuforget

    i like this idea..hes not just doing the same thing “clothing line”….hes keeping one step ahead! go diddy woop!