Unique: Long Hair, Don’t Care

Unique

Life for a young, burgeoning artist is all about the hustle. Luckily for R&B singer Unique, he’s made working his way to the top a high priority.

At 19, the Brooklyn-born entertainer’s résumé reads like that of a seasoned vet. He’s co-written songs with singer-songwriter Claude Kelly (Leona Lewis, Akon), produced with Eric Hudson (Kanye West, John Legend), and opened for acts such as Chris Brown, T.I., and Ciara. So how is the long-haired crooner dealing with his rise to fame? “When it first happened I was still kind of numb,” Unique admits. “Before the deal, I was already in the mindset that I had a deal. There were concerts, there were fans, and everything already, so having a deal just kind of made it all come together.”

Before signing Def Jam’s dotted line, Unique was marketing himself virally through outlets like MySpace and YouTube, and performing in every venue possible. “That’s been my grind since day one,” the singer reveals. “From being in school to performing at churches and community centers to talent shows, getting involved and showing up at block parties like, ‘Hey can I sing?’”

Though people ask him to perform these days, there was a time when he wasn’t welcomed on the stage with open arms. A former contestant on “Showtime at the Apollo,” Unique was booed off and carried away by the infamous Sandman. “He stomped me off stage and my mother is like, ‘You alright?’ The cameras are just right in your face [asking] how you feel,” he recollects. “I really wanted to break down, but I told them I’ll be back.” True to his word, last month, the Def Jam signee returned to the Apollo as the opening act for Day26 and Bow Wow, rocking the venue with his new single “Beat of My Drum.” Listen below.

–Tashal Brown



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55 Comments

  1. Facebook User

    He got some type of MJJ swag…

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  2. Blind Mary

    How U Doin!

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  3. Tyesha

    Oh Wow Unique is the best..
    Very humble & very Very talented..
    Love ‘em 2 Def =D..

    ~Esha

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  4. Sadia

    Hes such a talented artist !
    I hope a lot of ppl take notice to
    him. The music game needs a change !

    - Sadia

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  5. Tynisha

    he’s friends with Toyko Kid (check her out on Myspace, youtube), she a female rapper, he cute..but I’ve been hearing about him for years.

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  6. 4real

    wack

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  7. Jetayia

    Unique is deffinitely THEE most sweetest & humblest artist that i kno; he makes each & every1 of us feel like friends & fam rather than just fans! thats why i support him as much as i do. the talent is deff there’ his music is the truth!

    He is NOT sum1 to sleep on; do that & u might just find urself on the backburner watchinq him tear up the stage in ur spot! lol =)

    Check Him Out on myspace;youtube;and twitter:
    http://www.myspace.com/uniquestarpower
    http://www.youtube.com/uniquestarpower
    http://www.twitter.com/UniqueZayas

    -Jetayia

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  8. jessefbaby

    to j hoildayish… sound alike… but eye lik the song tho

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  9. OooSsoooWaaaveyy

    Listen, i’ve seen this dude perform live. Aint a ounce of talent there. Idk how he broke into the business, but he needs to sit down somewhere

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  10. tyrone

    This dude right here is the truth for real tho!! Dont sleep on him i kno he bout to take over the game! Nigga stright outta b.k.

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  11. Kreshia

    Blind Mary aint so blind afterall! Lmbo He’s prolly working reeeal hard on covering that up but he’s cool

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  12. Ebz

    Unique is the truth people need to stop sleepin on him and give him a chance. If Berry Gordy didn’t give The JacksonsD a chance…we would never have had MJ so haters fall back

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  13. Sadia

    So Wavey Idk what performance you were looking at but you might wanna qet ya eyes checked cuz Unique ALWAYS shuts it down ! Crowd may not know him when he comes out but they always rockin wit him by the end !

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  14. Jetayia

    @OooSsoooWaaaveyy u need 2 qo sit ya OooSsoooWaaaveyy ass down somewhere! ppl like u kill me; talk a whole lot of shit & cant do half of the things he’s done

    hatinq is over-rated find ya life!

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  15. Dee

    haters r motivaters ; keep it qoin!

    unique is dope ; dnt be surprised if he blows up riqht before your eyes. =)

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  16. Tyesha

    Sadia & Jetayia plezz dnt argue wit them its not worth ya time… all they want is just a lil attention..Crazy Haterz….Soo if u like Real music And Real Talent Check Unique OUt =D

    ~Esha~

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  17. Petra

    Im Jus Laughin At How Ppl Sayin He Wack. When They The Ones That Dont Have Talent. Unique Is The Shit. If You Dont Like Him Why Bother Taking The Time To Listen To His Music. And The Post A Comment. Seems Like You Have No Life …OooSsoooWaaaveyy..Anyways Unique Is Gonna Blow Up There Year..

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  18. Petra

    *This Year

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  19. Sophiane

    yes! definitely, he’s got something of MJ, maybe the hair and the jacket in the video ;)

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  20. UrbanNoize

    Michael is TOUGH act to follow. He may resemble Michael in his physical apearence, but thats not enough too be considered the next Michael. Michael is the GREATEST PERFORMER OF ALL TIME. Unique has a whole lot to prove if hes trying to fill into Michael’s shoes.

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  21. Doraaaaa

    I believe Unique is probably one of the realest talented duded I have ever known. All about the positivity and evryone is entitled to their opinions but ohsowavveyy yu need to go sit that ass down ! Lemme see your record deal ! Exactly, i didnt think so…No one is telling you to like Unique but you clearly need to respect him…Until you get your record deal and an album then i suggest you to take notes !

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  22. ChrissyKakes

    I agree with UrbanNoize! But this dude is talented and he looks really good! I don’t know him like that but I hope he succeeds! He looks serious about his business and his main fans are very dedicated to him! I know cause this isn’t the first sight i seen him featured on and if you look at the comments his fans DO GO HARD !

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  23. Kimmy

    He’s cute

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  24. Sicly

    I was gonna address what that Sowavy person, but it looks like everyone else did. lol but anywho. Unique is Ultra talented, and he keeps everything 100% real with his fans. What’s not to love about him. He’s gonna blow up, just give it a little more time :)

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  25. ugh

    i like his voice but its very similar to other r&b kids on the come up(not so unique). but his resume intrigues me.THE HAIR NEEDS TO GO! seriously that aint cute.

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  26. mebaby

    the kid’s def got talent…. and na i don’t think he’s TRYING to be anything but himself…I’m sure with the years he’s been putting in work he’s figured that out…be easy…perfect ur craft and if u dont like him be prepared to switch the channel….every channel…

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  27. diva

    BUCKLE UP!!WORLD THE STORM IS COMIN NUFF SAID..THIS BOY HAS BEEN WORKIN HARD FOR SO LONG AND LET ME TELL U THE WORLD WILL SOON B SINGING HIS NAME,….HIS RESUME IS ENDLESS N HIS TALENT IS A GIFT FROM GOD…TO B HONEST HIS WHOLE FUTURE IS ALL IS GOD HANDS AND HE HAS A PLAN FOR HIM THAT IS BIGGER THAN THE GLOBE. ……

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  28. toofly

    hate, smake, he’s great.. he is the storm that music has been afraid of!!he is unique and hes about to set the tone of the music industry..u ready?

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  29. Bianca

    I’m so glad true talent is finally getting represented and recognized in a world full of musical clones we have finally found an original, it’s nice to see someone around my age make good music without making a dance song! Go Unique, and to those who saying that he isn’t different or “just like everyone else” ya’ll are haters, he is unique wait til you hear him sing in person.

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  30. Bianca

    oh and i agree he really is sweet and humble, he represents everyone who is trying to make a way for themselves. THANKS RAP UP!

    [Reply]

  31. Leeza

    Unique Zayas is is krazy talented and a sweetheart. With his own personal style that is diff. which is exactly what the music industry needs

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  32. sexiikiim09

    dont kno who he is but he cute tho.

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  33. Ryann

    hes a great artist that will go far !

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  34. TASHA

    YEA HE MADD SEXY AND LOOKS LIKE A YOUNG M.J. FOR SURE!! HE CAN SING HIS BEHIND OFF CANT WAIT TO MEET HIM! HES WIT DEFJAM TOO THATS HOTT…COME TO V.A. PLZ!

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  35. JULIAN

    SEND MY LOVE ALL THE WAY FROM GERMANY! HE MAKES GREAT MUSIC FOR THE WORLD…CANT WAIT FOR AN ALBUM!! MY GIRLFRIEND TOLD ME ABOUT HIM 2 YRS AGO! CONGRATZ MAN

    MYSPACE.COM/UNIQUESTARPOWER

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  36. SARAH

    I’VE BEEN FOLLOWING UNIQUES MUSIC FOR THE PAST YEAR AND IM SITLL GONNA REP HIM. HE HAS A DIFFERENT SOUND THAT I HAVENT HEARD IN A WHILE THAT R&B’S BEEN MISSING. HE’S ALSO SWEET AND HUMBLE, NOT TO MENTION FINE (IM JUST SAYING ROFL)AND YOU DONT FIND THAT WITH A LOT OF PEOPLE OUT HERE NOW. SO SUPPORT HIM YALL AND KEEP SUPPORTING HIM FOR THOSE WHO HAVE BEEN.

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  37. OmgitsenicOle

    Ibeen fuckin with Unique sense O7 and everysong I’ve heard I liked. Thhis dude needs his own cover..fast! His got talent and the world should kno about em

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  38. Chriszy_B

    I swear Nique is the best! he loves music and his fans! :) I cant wait to met him, ogosh; shxt keeps gettin postponed. Jet already met him and we saw how he is; he is a sweetheart and a big kid thats bout his business! he gonnah do it big and yu already kno we [your fans] got yur back a 100% Unique keep doing ya thing! +& Twitter me like always lmfao :] Twitter.com/Chriszy_b

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  39. shyann

    Unique isz the best
    I knew him since day one
    Since he was in boys and girls singing
    He can really sing
    I swear..ima fan 4life..never gonna stop being one
    He’s needs a album..I really want 2 by it

    I love thisz boyyy

    [Reply]

  40. kaydulce

    I’ve met him in person and he is so talented and so sweet. I believe that he will go far, and it’s nice to see someone with VOCALS coming out on the scene. Best of luck Unique!

    [Reply]

  41. artsy slut

    first lemme jus say haters is wat got unique to where he is now …it gave him tha energy 2 wanna grind …this dude has been grinding since high school …im from his home town so i kno alot about him ..he very talented..how many people @ 20 can say i have my own label …how many people r truly talented in the game jus a hand full so tha music industry needs someone like unique ..n trust me they got him n when he takes center stage all imma say is that alot of artist better grind harder ..cuz unique is coming believe it or not jus sit back n watch ….request “beat of your drum” @ ur local radio stations NOW!!!!

    http://www.myspace.com/uniquestarpower
    http://www.twitter.com/uniquezayas

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  42. ms.unique

    rap up yall should talk about Unique more… hes sooo talented and he makes goood music! yes im his wifey soo all those haters can fall back,,, by the way i love the picture and video yall posted of my boo!! i love yall rap-up and of course UNIQUUUUUUUUUUUUUUUE!!

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  43. JAMEL

    ON SOME REAL SH*T! THIS DUDE LOOK LIKE A YOUNG M.J. HIS MUSIC IS TUFF TOO.. I MEAN HE REPPIN B.K. IM SURE HE GOT MADD HUNNIES TOO!LOL IMMA SUPPORT 4SURE

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  44. Ginelli

    ytou look sooooo good on that pic

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  45. Ginelli

    you*

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  46. JIM Bo

    He a cool dude can’t front about dhat he def. on his grind and I respect him for dhat. Good Luck Bruh!

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  47. UserQQQQ

    i hope he’s a cool dude cause he /looks/ like a joke.

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  48. Chris Hines

    My homegirl Melanie (the dopest stylist in yo area!) goes hard for Unique . . . I see why. Here’s a humble dude right here workin to make a difference with his music. Much success in the future.

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  49. Rah

    LOL!! Why does it look like his fan club are the only ones posting. I’ve listened to three of his songs and still trying to figure out what is “unique” about him…vocals? no production? no style? maybe..hair? hell yeah I’m going to have to see something unique before I start calling him GREAT like his lil fans are.lol…this generation has no clue.

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  50. fox queen

    this is my first time hearing about a unique but i heard thats his real name i like his sound and love the look id hit it…. its crazy how hes not even out yet and has so many haters he must be someone to follow and look out for … only time will tell i wonder if thats his hair lol

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  51. infamouscorey

    haha this that niggah that was booed off the apollo wow! crazy how shit work out he signed now. much respect bruh

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  52. elizabeth

    hes not trying to be MJ why cant he jus be UNIQUE.

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  53. g3

    He’s koo feelin the song he resembles MJ mixed wit young steff IMO
    Ill wait & see what he has 2 offer u got my support unique get that shit.

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  54. TeeTee

    UNIQUE yOu is madd Cutee Omg yO gOt Sum Long HAir And Where u FrM

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  55. Shanell Al'nisha

    UNIQUE! I love your music soo much so have soooo much talent & I really enjoy watching your videos:)

    your NUMBER ONE FAN Shanell !!!!

    [Reply]

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