50 Cent
3.21.2010

On the Scene: 50 Cent, Alicia Keys, Mary J. Blige, Robin Thicke, Jordin Sparks, Nicole Scherzinger, Estelle, Kid Sister

50 Cent made thousands of fans get up out of their seats during his European tour stop at Wembley Arena in London on Saturday (March 20). The music mogul revealed that he is already recording his fifth studio album Black Magic, on which he experiments with a new sound.

“I got a joint that I did that was real uptempo,” 50 told Tim Westwood. “It’s a different type of vibe. It’s still 50 Cent. If you heard the record, you’d feel different. My Black Magic album, I’ve been listening to different types of music. I just wanna create something that’s outta the box.”

Alicia Keys

I know why the caged bird sings. Alicia Keys breaks free during her “Freedom” concert at the Trump Taj Mahal in Atlantic City on Saturday (March 20).

Mary J. Blige

Mary J. Blige prepares to take the stage on Day 1 of the two-day Jazz in the Gardens festival, also featuring John Legend, Boyz II Men, and Melanie Fiona, at Sun Life Stadium in Miami Gardens, Fla., over the weekend.

Robin Thicke

Robin Thicke missed the New Jersey stop on Alicia Keys’ tour to perform at the 5th Annual Jazz in the Gardens festival. Just last week, the father-to-be shot a video for his next single “It’s in the Mornin'” with Snoop Dogg.

Muhammad Ali and Jordin Sparks

Boxing champ Muhammad Ali and “American Idol” champ Jordin Sparks joined forces to raise money for charity at Celebrity Fight Night XVI at the JW Marriott Desert Ridge Resort in Phoenix, Ariz.

Nicole Scherzinger

Nicole Scherzinger shows off a gift given to her by a fan outside an L.A. dance rehearsal studio. The Pussycat Doll will make her “Dancing with the Stars” debut on Monday’s premiere.

Estelle

All eyes were on Estelle as she picked up some fashionable eyewear at the Carrera Escape lounge at Austin’s Cedar Door during SXSW.

Josh Young and Kid Sister

Shaded siblings Josh Young of Flosstradamus and Kid Sister try on some Carrera sunglasses at a gifting suite during SXSW in Austin, Tex.