5 Reasons You Should Be Excited for Swizz Beatz’ ‘Haute Living’ Album

Swizz Beatz

Swizz Beatz is on to the next. Declaring 2010 his graduation year, the ambassador of cool has put his priorities in place and set out to make history. “I wanted to give people the best of the best,” he told an intimate audience at a super exclusive listening for his second solo album Haute Living last week in Los Angeles. In order to accomplish his goal, he’s assembled his dream team of collaborators including Jay-Z, Dr. Dre, Kanye West, Bono, Alicia Keys, Lil Wayne, John Legend, Mary J. Blige, Eve, and more.

The super-producer’s signature stamp is felt over the feel-good body of work, which ranges from the uplifting “Skyscrapers” to the bottle poppin’ “Chillin’” to the strictly instrumental “Instructions.” He previewed 14 tracks from the star-studded set, due in August/September, and premiered rough cuts of the accompanying visuals, speaking about his collaborations with Reebok, Aston Martin, Christian Louboutin, and most recently Lotus.

Rap-Up.com gives you five reasons why you should be excited for Swizz’ summer blockbuster.

1. “Skyscrapers” featuring Kanye West and Bono
Not what you’d initially expect from a collaboration with two megastars. More Kanye than U2, the drum-heavy, mid-tempo record features empowering lyrics such as, “Blind man’s visions become skyscrapers,” where the trio envisions a world of peace. Bono provides the hook and Mr. West kisses the sky with his words, while Swizz delivers one of his most carefully-crafted verses yet.

2. “Show Off” featuring Alexandra Burke
The beat maestro creates a worthy successor to Drake’s “Fancy” with another showy tune bound to be the anthem for fly folks everywhere. British “X Factor” winner Alexandra Burke sings the snazzy chorus. “You got your red bottoms on, show off,” Swizzy encourages the ladies.

3. “Chillin’” featuring Dr. Dre
Originally for Detox, Dre let Swizz hold onto this one, although he still insists it should be on Detox. An unfinished version of the bouncy, West Coast banger leaked online. “VIP chillin’, chillin’, chillin’/ Club hoppin’ chillin’, chillin’, chillin’/ Fresh to def, I’m chillin’, chillin’, chillin’/ Damn, but who drunk all the liquor though?” he asks. Expect to hear this rattling from sound systems and car speakers this summer.

4. “Dance Like a White Girl”
The catchy dance record, which he debuted at Webster Hall, is bound to get females off their feet when it comes on. Swizz says it’s not intended to offend the dancing impaired, instead encouraging women of all colors to show off their best moves. After seeing the live crowd’s response, he is considering shooting a viral video starring a familiar face. The song was still unfinished when played.

5. The Visuals
Swizz has truly created spectacles to accompany his music. Eve reunites with her fellow Ruff Ryder in the slick black-and-white clip for lead single “Everyday (Coolin’),” while he unleashes his inner rockstar in the edgy video for “Rock ‘N’ Roll” featuring Lil Wayne, Lenny Kravitz, and Travis Barker. Alicia Keys co-stars with her husband in the Reebok-commissioned video for “International Party,” which reportedly cost a whopping $1.4 million. Swizz takes to the sands of Dubai in the gorgeous visuals for the tender “You Stay on My Mind,” for which he got permission from the Sheikh to use the airspace for only $1. Trust us when we tell you that they don’t make videos like this anymore.

-D.L.



You can leave a response, or trackback from your own site.

 

20 Comments

  1. DJ

    I can’t wait for the release of the album. Dance Like A White Girl, and Rock N Roll.

    [Reply]

  2. Treyy

    ALEXANDRA BURKE!!!! Finally she’s gettin shine in the US!!

    This album will be amazing! Cant wait to see the videos.

    [Reply]

  3. Carol

    Love Alexandra Burke hope it is a single in the UK-cannot wait for this

    [Reply]

  4. MusicKING

    Swizz as solo type artist was never this big ….until he left his wife & kids (although we don’t know the full story) I’m just saying, the price we as ppl pay for success. But all & all I’m looking forward to it, I’ve been down with Swizz been in the beginning.

    [Reply]

  5. Keithcarey

    I’m looking to hear the track with kanye west & what the rest of the songs gon sound like…..we will know how good this album is when he release it!

    [Reply]

  6. allen

    sickkkkkkkkkkkkkk

    [Reply]

  7. oso_jo_ro

    I love his work…
    cannot wait

    [Reply]

  8. Kyle

    I really liked his last album “One Band Man.” I am glad that he has teamed back up with Eve. They have great chemistry.

    [Reply]

  9. Woo

    At last, Alexandra Burke is coming to the US, i tell you this girl is gonna go far, one of the best vocalists in the world right now. Swizz know what’s the real deal. Impressive guest list too.

    [Reply]

  10. Shaniquaa

    Woooo! Yaaah hell naaah! This Alexandraa Burkee girl is a realisttt ! Cantt waitt bad boys lovedd it shouldd have defo reeleased it in the us! Caannot wait for my girl alex to comee over to the us! Yeaaaaaaaah!

    [Reply]

  11. MUSIC

    youtube.com/watch?v=FJeZSODcOLQ check this people, this girl can sang.

    [Reply]

  12. YO

    Finally Alexandra Burke is doing something in the US.

    I can’t wait to hear it.

    [Reply]

  13. Pow

    Damn, it seems like this Alexandra Burke has already a big fanbase in the US…

    [Reply]

  14. @RonaldRanier

    A $1.4 million video. wow.

    [Reply]

  15. mac

    No Cassidy????? Bring em back Swizz! Y’all had nothing but top singles together

    [Reply]

  16. Lawrence

    This is going to be great. Dr. Dre, Kanye West, Bono, Alicia Keys, John Legend, Mary J. Blige, Eve, are dooooope.

    [Reply]

  17. Heminem

    I want this album. Kanye and Bono, the videos, and the Chillin song

    [Reply]

  18. BadLad

    Alexandra Burke is a awesome singer from the UK. Good line up of songs from Swizz Beats

    [Reply]

  19. WonderLand19

    WOOP WOOP, FInally Alexandra is getting some exposure in the US!! I hope Alexandra and Jessie J Blow Up in the US and have several Billboard top 10′s!
    2011 is Looking good for real talent!

    [Reply]

  20. Danni

    Sooo glad Alexandra Burke is making to the states, slowly but surely!! love all her tracks from her duet with Flo-rida on ‘Bad Boys’ to her amazing Red One produced ballad ‘The Silence’. Cannot Wait for this collabo!!

    [Reply]

Leave a Reply