Rap-Up.com || Rihanna Is the New Face of Vita Coco Coconut Water

Rihanna is quenching her thirst with her latest endorsement. The island gal has been tapped as the new spokeswoman for Vita Coco, the nation’s best-selling coconut water.

The “S&M” singer will be featured in the company’s national advertising campaign launching this summer. “I love Vita Coco! It’s real coconut water from hand-picked coconuts,” stated RiRi. “It’s delicious and so good for you!”

Rihanna, who is also Nivea’s current brand ambassador, joins Vita Coco’s famous family including Madonna and Red Hot Chili Peppers frontman Anthony Kiedis, both of whom are investors in the company.

“Rihanna is a natural fit for the Vita Coco brand and I’m so happy to have her on the team,” said Madonna.

Posted in Rihanna, Single Covers | Permalink

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24 Comments

jacq
May 11th, 2011 at 10:29 am
I LOVE VITA COCO! Shit is amazinnnnn’! lol

[Reply]
JFenty
May 11th, 2011 at 10:41 am
She is doin big things!!!! I love herrr.

[Reply]
rihluv
May 11th, 2011 at 10:46 am
LEGEND STATUS BITCHES

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RAH RAH
May 11th, 2011 at 10:46 am
Endorsement after endorsement!!! Awesome! Big bucks!!

[Reply]
Glitterlust
May 11th, 2011 at 10:52 am
Not longer buying Vita Coco Coconut Water it turn out GROSS!

[Reply]
LOL
May 11th, 2011 at 11:05 am
coconut water?? really rihanna??

[Reply]
justintime2killhaters Reply:
May 11th, 2011 at 11:40 am
@LOL, wats wrong with that?

[Reply]
a typical hater
May 11th, 2011 at 11:14 am
*asks god*

“why won’t this rihanna reign just let up…PLEASE!!!!”

[Reply]
Yeah Reply:
May 11th, 2011 at 1:22 pm
@a typical hater,
lmao

[Reply]
RDK
May 11th, 2011 at 11:25 am
keep doing your thing Riri,keeping that hustle up not only in music.

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Meme
May 11th, 2011 at 12:47 pm
Reads the title, here’s my first thought, ‘That b*tch the new face of everything’ *grins* ‘loves it… I would rather see her than any other chick!!!’

[Reply]
SincerleyYours
May 11th, 2011 at 1:27 pm
Rihanna getting all these endorsements i’m not made atcha make that money!

[Reply]
Ruthy
May 11th, 2011 at 1:36 pm
Is coconut water any good?

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MR.Frankie Reply:
May 11th, 2011 at 2:04 pm
@Ruthy, hey girl thats actaully better than any other so called power drinks as far as what it does but u might not like the taste of it, but ill have n e time

[Reply]
MR.Frankie Reply:
May 11th, 2011 at 2:16 pm
@Ruthy, actually its better than the so called power drinks as far of what it does but u maight not like the taste

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Billionaire
May 11th, 2011 at 3:23 pm
look like a real live mermaid just came on the shore! #Beautiful

[Reply]
Rihanna Is the New Face of Vita Coco Coconut Water « SuaveOnline.Com | The Home For Creativity
May 11th, 2011 at 3:57 pm
[...] via Rap-Up.com [...]
rockwitu
May 11th, 2011 at 4:55 pm
LMFAOOOOOOO…Rihanna RUNS THIS WORLD!!!!!!

[Reply]
Lexx_Janay
May 11th, 2011 at 7:02 pm
Riri is taking over! she has hella endorsements!
Go Riri!

[Reply]
say what
May 12th, 2011 at 9:12 am
riri just keeps planing her work and working her plans while others gloats and moan and groans about how great shes doing, love her.

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say what
May 12th, 2011 at 9:14 am
i love how shes so cool and laid back and how she just keeps racking up them endorsements and still charting and selling music.

[Reply]
say what
May 12th, 2011 at 9:16 am
just hold it steady rihanna and keep right on trucking.

[Reply]
Fan Ov A Fan
May 14th, 2011 at 3:50 am
shes so beautiful (:

[Reply]
RIHANNA BRINGS SOME FLAVOR TO VITA COCO CAMPAIGN | http://www.naijahype.com
June 5th, 2012 at 12:52 am
[...] time it’s a little more fun,” said the pop diva, who previously starred in Vita Coco’s 2011 campaign. “We’re on a stage. We get to shoot it with Terry Richardson, who’s an amazing photographer. [...]