Behind the Video: Beyoncé f/ J. Cole – ‘Party’

Beyoncé

A lot goes into throwing a great “Party.” As Beyoncé shows us, it takes a team effort to make a music video. Go behind the scenes with the superstar as she shoots the funky clip for her J. Cole-assisted single in a trailer park.

“The inspiration is trailer trash, ghetto fabulous, out there, edgy,” explained B’s stylist.

The mom-to-be was happy to unwind and just have a good time while shooting in New Jersey. “I like this video. It’s no choreography, no pressure. All I have to do is party and have a good time,” she said, while reflecting on fond childhood memories.

“Growing up, I had really amazing parents and I had a great childhood,” said B. “We went from nicer homes to being in apartments with our lights cutting off. It didn’t matter where we were ’cause we had love and we had so much fun. It’s great when you don’t have as much how you improvise and you have more fun.”

Kelly Rowland boogies down with her fellow DC diva at the backyard bash, which also features appearances from J. Cole, Solange, and Theophilus London.



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29 Comments

  1. Zack

    Clearly the video did wonders for the song. Oh wait…

    [Reply]

    TKB Reply:

    @Zack, Clearly you’re hilarious. Oh wait…

    [Reply]

    Beyonce is desperate Reply:

    @Zack, Lol it didn’t do much but flop what else is she going to drop. Her wig?

    [Reply]

    Real Issh Reply:

    @Beyonce is desperate, Stan .

    [Reply]

  2. BEYONCE.INDONESIA.

    Go Beyonce! :)

    [Reply]

  3. Latonya

    hahahah “why would they do that to that mans hair?” they were flat ironing it. funny

    [Reply]

  4. Audrey Hepburn

    “The inspiration is trailer trash, ghetto fabulous, out there….” – from post above

    If this doesn’t say it all… then open your f*cking ears. :)

    [Reply]

    Real Issh Reply:

    @Audrey Hepburn, *than … Slowness .

    [Reply]

    Beyonce is desperate Reply:

    @Audrey Hepburn,
    Treatment for Delusional Bey Stans:

    1. Clean the Earwax out of your ears.
    2. Stop confusing stripping with performing.
    3. Buy some glasses so you can see the pillow shifting
    4. Discover that screaming is not singing.
    5. Finally, realize that live doesn’t mean “via satellite.”

    You had me rolling with this post, I can’t stop f*cking laughing.

    [Reply]

    KillBill Reply:

    @Beyonce is desperate, Make sure you go purchase Flop That Flop. <===Horrible songs, no substance. Wow Rih is really milking the cow.

    [Reply]

    Audrey Hepburn Reply:

    @KillBill, and make sure you “S*ck That D*ck”

    [Reply]

    KillBill Reply:

    @Audrey Hepburn, Are you mad? That Rih is a Flop!!

    [Reply]

    Audrey Hepburn Reply:

    @KillBill, No, I’m just mad that “4″ put me to sleep. I’ll never get back that hour of my life.

    Audrey Hepburn Reply:

    @Beyonce is desperate, Lol I know. They needed to hear the truth.

    [Reply]

    KillBill Reply:

    @Audrey Hepburn, Flop That Flop definitely ain’t truthful.

    [Reply]

    Audrey Hepburn Reply:

    @KillBill, …and I could care less what you say about Rihanna. Unlike you and that other psycho Real Issh, I don’t attack others for their opinions. If I went around defending Rihanna on every post, I wouldn’t have a life. So TalkThatTalk sweetie.^ _ ^

    [Reply]

  5. don't hate yo

    LOL @ LAtonya

    [Reply]

  6. dereon

    “look like i cant cook. that seems bout accurate BOL”

    [Reply]

  7. Real Issh

    I lovee it ! RapUp , I’m mad u guys didn’t give me those tickets . But I won them from House of Deroen … Eat your heart out , jk .

    [Reply]

  8. World Music News » Blog Archive » Buzz Bites (11/22/11): Beyoncé Releases Behind-The-Scenes ‘Party’ Video

    [...] + Watch Beyoncé's behind-the-scenes video for her song "Party," which was filmed in a trailer park. J. Cole (who's featured on the song), Kelly Rowland, B's sis Solange and Theophilus London make appearances. (Rap-Up) [...]

  9. beyonce is desperate

    THIS IS CLEARY KHIA’S VIDEO BEYONCE BE STEALING VIDEOS OFF YOUTUBE SO MUCH! BEYONCE IS A PURE GIMMICK WITH LACK OF SOUL AND ORIGINALITY.

    [Reply]

    KillBill Reply:

    @beyonce is desperate, I didn’t know Khia invented house parties. Beyonce never used her image to take her to the top, check your local listings. My girl rocked the same hair style and has remained relevant.

    [Reply]

    Real Issh Reply:

    @KillBill, Yessss ! Lol .

    [Reply]

  10. Beyonce is desperate

    ^^^lol^^^ I didn’t know I had fans. Thanks guys. I see you guys all over the blogs pushing out the truth!

    [Reply]

  11. so what

    Beyonce is the best cause she s a true singer vocalist composer writer hitmaker musician. Plus she s a beauty. Her artistic level is too high for funny singers like rihanna

    [Reply]

  12. talk that talk hoez

    this bitch is fading

    [Reply]

    Real Issh Reply:

    @talk that talk hoez, U clearly heard her sing : I think I need a barber , none of these ****** can fade me .

    [Reply]

    KillBill Reply:

    @Real Issh, Cause she to good for this…let me remind you she to hood for this!!

    [Reply]

  13. LaTroy Watson

    haha the end was cute! Bey is so country but I LOVE HER!!!! AYYYYYYYYYY!

    [Reply]

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