Rita Ora Steps Into the Spotlight in VEVO LIFT Series

Rita Ora

Rita Ora has her sights set on conquering pop music, and she’s well on her way. Born in Kosovo and raised in West London, the 21-year-old singer inked a deal with Jay-Z’s Roc Nation at 18 and scored a No. 1 hit in the U.K. this year with “Hot Right Now.” Rita, who is the latest VEVO LIFT artist in the U.K., describes going from working in a shoe store to hanging with superstars like BeyoncĂ© and Kanye West.

“Sometimes I can’t get my head around it, and this is just the start,” said Rita of her newfound success.

Get acquainted with the blonde beauty and watch her sing an acoustic rendition of her Drake-penned single “R.I.P.” as part of VEVO’s emerging-artist platform.

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  1. m.i.k.e.

    OMG im so ready for her album, it’s going to snatch RiRi’s wig with no mercy at all


  2. Treyy

    That little acoustic clip of R.I.P. was EVERYTHING!!!!!


  3. BlahBlah

    loooooove her


  4. paty

    jay’z is really serious with this girl is we’ll see how it goes


    sa Reply:

    @paty, Hmmm, I guess he’s letting her to it her way, she seems to be focusing on making music for the UK at the moment.


  5. C1

    Rita Will Surpass Miss Rihanna , Time For Something New ….Sucks But Its REAL Yi


  6. jasdawn

    i think she can really sing. and i hope she does well but i cant stand her accent…im sorry if i offended anybody but some london accents are horrid


  7. maya

    I think she is so beautiful, stay reblogging her pics lol


  8. TheDreamer

    Her voice is great. It would be good if she could release a ballad or a song that shows her vocal ability.


  9. pass da dance Florze

    hope her relationship work with Rob Karadshian Can’t wait for her albums


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