Rap-Up.com || Behind the Video: Keyshia Cole f/ Lil Wayne

Keyshia Cole bands together with her girls in the empowering video for “Enough of No Love,” the first single off her upcoming album Woman to Woman.

“Conceptually I wanted to do something that was strictly fashion and beauty and just a little of narrative,” explained director Benny Boom. “I just wanted people to see her come back, just performing crazy. So I came up with this idea of her sort of being in this padded room as if she had lost her mind over love.”

The Oakland songstress, who stars with her husband in the upcoming BET reality series “Keyshia & Daniel: Family First,” goes “psychotic” in one Gothika-inspired scene and performs some choreographed moves with her tough female co-stars.

Her collaborator Lil Wayne sported a TRUKFIT hoodie while shooting his scene on top of a piano. “I’m proud to be on the song. I’m glad she involved me in something,” said Weezy.

The full video will premiere August 1 on “106 & Park.” Go behind the scenes below.

Posted in Keyshia Cole, Lil Wayne, Videos | Permalink

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22 Comments

kwayzee
July 30th, 2012 at 12:58 pm
cant wait!!!!

[Reply]
white hos love BBC Reply:
July 30th, 2012 at 7:32 pm
@kwayzee, imagine wut brah breath smells like lol

[Reply]
vitty
July 30th, 2012 at 12:59 pm
She seems to be so mean and serious even when she says shes having fun lol, Video looks good tho! Can’t wait!!

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da fan
July 30th, 2012 at 1:00 pm
lil wayne is on everything these years……….good for business

[Reply]
edison Reply:
July 30th, 2012 at 2:48 pm
@da fan,

wayne isnt on anything

Jay-z 3 commercials jaaaaaaaaaaaa>>>>>>>>>>>>>fuck wayne

[Reply]
da fan Reply:
July 31st, 2012 at 1:49 am
@edison, down with the hate o successful ppl, Im talking about being on everything on a musical perspective………….not on some commercial shit…..Jay is a rapper b4 an actor………so wayne is on everythin

[Reply]
Ray
July 30th, 2012 at 1:01 pm
Yas Mrs. Gibson!

[Reply]
youwannaknow
July 30th, 2012 at 1:29 pm
CANT WAIT FOR THE VIDEO!!I LOVE HER…ITS ALREADY NUMBER 20,THE SONG IS GONNA GO NUMBER 1

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Young Pereezy YMCMB-MMG
July 30th, 2012 at 1:37 pm
This video is goin’ to be amazin’!! Oh wait everything that ”The best rapper alive” is involved in is amazin!! can’t wait for the video…

[Reply]
Shae
July 30th, 2012 at 1:47 pm
Uh oh! Keyshia gettin down in this video! Love it!

[Reply]
EMin
July 30th, 2012 at 1:59 pm
I love keshia cole so Im going to blame benny boom for the following
1. Rihanna- Russian Roulette (walls)
2. Rihanna- You da One (Shadow)
3. Ciara- Promise (Wall Dancers)
4. Mary J. Blige- Mr. Wronge (Group dancers choreography)
5. Ciara- Never Ever (Black flag with rapper)
6. Melanie Fiona- This Time (Hallway)
Unoriginal video but nice song

[Reply]
yeezy taught me Reply:
July 30th, 2012 at 2:53 pm
@EMin, chile you got extremely too much time on your hands and you looking to deep into. Remember: Nothing’s new under the sun. PLEASE PLEASE PLEASE have a seat _/

[Reply]
EMin Reply:
July 30th, 2012 at 3:50 pm
@yeezy taught me, …You can go ahead and fold that chair back up madam >. And it was just an observation from an aspiraring creative director. If Benny Boom is going to charge Keyshia Coles label all of that money for a video I would aspect him to do his best and not cut corners. How you like those M&Ms in your mouth?

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Briana Loves KC Reply:
July 31st, 2012 at 4:48 am
@EMin, you spelled aspiring wrong 0_o

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Sharp Tongue
July 30th, 2012 at 2:29 pm
Yessss miss Keyshia I can’t wait and Benny Boom is sexy also, WTF did Lil Wayne have on?

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Briana Loves KC
July 30th, 2012 at 2:56 pm
Yasss KC slay hunty. She’s giving me 90′s tea’s in this video and I love it! SHE’S #15 on billboard. This will be a #1 hit. #PhuckyoFave

[Reply]
tango P.i
July 30th, 2012 at 4:15 pm
She is showing growth!!!

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I3
July 30th, 2012 at 9:17 pm
killer song!

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TheDreamer
July 30th, 2012 at 11:04 pm
Looks good. I love the song.

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Jay
July 31st, 2012 at 4:41 am
I’m glad to see Keyshia back at it! This should be a great video. :)

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Diego
July 31st, 2012 at 10:04 am
All this and her album still not gonna sell hope she gets a grammy cause she don’t have any yet Lmao

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Roc it D & to the R downto the GMLO
August 2nd, 2012 at 10:35 am
keyshia Cole Looks kinda Mean in the video Bet that video will be Nice

[Reply]