Rick Ross paid a hefty price when he was dropped by Reebok for his pro-rape lyrics. He previously tweeted a half-baked apology, but has now issued a formal statement addressing the controversial song “U.O.E.N.O.”
Women’s rights group UltraViolet called for Reebok to drop the Maybach Music mogul as its spokesman and organized an online petition, collecting around 100,000 signatures. On Thursday, Reebok officially severed ties with Rozay, which prompted backlash from some of his peers in the hip-hop community.
In the statement, a regretful Rozay owns up to his mistake and apologizes to women who have been abused. “My choice of words was not only offensive, it does not reflect my true heart,” he wrote.
Read his formal apology below.
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