Nicki Minaj Gets in the Myx with Moscato Wine Beverage

Nicki Minaj

Nicki Minaj has conquered music, television, and fashion, and now she’s set her sights on the beverage market. The hip-hop superstar has partnered with Myx Fusions, a fruit-infused moscato wine beverage.

Not only is she part owner of the brand, but she will also be the face of the ready-to-drink moscato as it expands in the U.S. and abroad. It is currently available in three flavors including peach moscato, coconut moscato, and original moscato.

Myx Fusions will launch an expansive marketing campaign that will include print, radio, and television as well as exclusive events and social media messaging.

“I am so excited to team with the Myx brand,” said Nicki. “I have no doubt that it will be number one. It’s a great-tasting, amazing product that people will love. It’s not even a hard sell. Myx Fusions gives us an opportunity to revolutionize the wine industry.”

“The collaboration between Nicki Minaj and Myx Fusions is a game changer,” said Mona Scott-Young, part owner and Chief Marketing Officer for Myx. “Nicki is an innovative trendsetter and has the ability to energize the masses. She embodies everything that Myx Fusions represents—style, spontaneity, and the desire to push the envelope and inspire change. Both brands are perfectly aligned.”

Myx Fusions is currently available in New York, New Jersey, Los Angeles, and Las Vegas, and will expand to more markets in the future.



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52 Comments

  1. san

    SLAYYY!!!

    [Reply]

    KenBarbUk Reply:

    @san,
    Is the drink even good,i tried rihanna’s vita coco and well tried to ask for a refund.

    [Reply]

    dejonzolanski Reply:

    @KenBarbUk, lolololololol

    [Reply]

    channel_ROMAN Reply:

    @KenBarbUk, I saw a YouTube review and the guy said it taste good. As for the Rihanna drink I don’t think she had any creative control for the drink and coconut water is awful.

    [Reply]

    LiddyBug86 Reply:

    @channel_ROMAN, I’m straight from the islands boo! And coconut water is delicious, FRESH OUT THE COCONUT! lol

    [Reply]

  2. harris

    MIX MOSCATO …. IM OUT CIARA ;)

    [Reply]

    Glamazon Reply:

    @harris,

    *MYX

    [Reply]

    YoMansKeeper Reply:

    @harris, you caught that tea huh?

    [Reply]

  3. hool

    she has the best tits ever hauhah yeah( just cummed in pants)

    [Reply]

  4. Os

    Wonderful keep doing you thing Nicki.

    [Reply]

  5. 2bad2bme

    picture photoshop down

    [Reply]

  6. kate

    plastic :|

    [Reply]

    opd2 Reply:

    @kate, go away you hate overwelm lost cause

    [Reply]

    Sushi Reply:

    @kate, Yes, for those on welfare, you can buy it in the tiny plastic bottle too.

    [Reply]

  7. ♪►Muzzac◄♪

    SLAY MS.ONIKA!!!

    “They be like what you doing Nicki? BRANDING!”

    AYEEEEE THE QUEEN SLAYS EVERY LANE!!!

    [Reply]

  8. Twista

    I ain’t even mad, do your thing and make that money. Gotta strike while the iron is hot. I just hope she’s saving and investing.

    [Reply]

  9. NotoriousKIM

    Can’t Knock Down Her Hustle.Get That Money Bitch

    [Reply]

  10. Hasbeenslayer

    When will @lilkim? 3 olives fired her.

    [Reply]

    Edubb Reply:

    @Hasbeenslayer, and Ciroc picked her up!, you didn’t see those tweets Ciroc was shooting out when Kim got on the summer jam stage?. Plus Kim keeps ALL her money, that’s the difference, nicki which is a huge cash cow 4 companies are getting paid to endorse has a A list team, Kim’s team is small, but she still endorses Ciroc, her artist.. TIFFANY FOXX MIXTAPE is doing great in the MIXTAPE circuit. ( 12k+ it’s 1st week), & tiff had miley Cyrus rocking her clothing line DRÜGS HAT!… All without an agency.

    [Reply]

    Justcoastwitha Reply:

    @Edubb, Cash Cow? I think not. She runs these companies, she’s not just the face.

    [Reply]

    TheTruthSorry Reply:

    @Edubb, Hoe please have a seat. Kim been endorsing Ciroc for a minute now and still hasn’t had a photoshoot for it yet. Nic just currently signed with Myx & has the photoshoot out & about to shoot the commercial. And don’t act like Nic couldn’t get that Ciroc deal, you must of forgot she was managed by Diddy when Ciroc first came out. Get Ghost hoe

    [Reply]

    Edubb Reply:

    @TheTruthSorry, what I was saying is, that Kim as well as rozay, jeezy, are social media endorsers for Ciroc. Nobody does the commercials except diddy. Nicki has agencies, & management high up in the Hollywood elite.. Kim doesn’t, but Kim gets all her money 4 shows( like headlining a 40k+ festival in London next month). Nicki is bigger than Kim now… As it should be, but make no mistake, Kim still making money.

    [Reply]

    k Reply:

    @Hasbeenslayer,can’t nicki do something without someone running on here tearing down one are the other,both sides be doing this sh-t and it,s annoying 2ss f-ck,let nicki do her thing and kim do her thing…man you people just love chaos and drama d-mn..give props to a sita making move without you and others tearing down others are others trying to tear nicki down.

    [Reply]

  11. kate

    i saw her old pictures and old videos she was so ugly and poor

    [Reply]

    k Reply:

    @kate,you saying she was so-called ugly,so what now she is pretty and rich so?

    [Reply]

  12. NickiLyrics

    If I’m sippin’ in the club Myx Mascoto!

    [Reply]

  13. TheTruthSorry

    Kim fans need to get off this post. Y’all been trying for 5 years to bring Nic down & she still rises to the accation. She’s not going no where. Y’all don’t have to dim Nic’s light to make Kim shine. Kim had her years to shine & still does its all up to her. But she been trying for 8 years now. I think trying to dim Nic’s light isn’t going to work out. Try another female rapper.

    [Reply]

    Edubb Reply:

    @TheTruthSorry, when I see nicki doing video games, diamond watch lines, winning Grammies, #1 billboard single, doing mini series, I will give her props… Just playing , I’m over the beef… She getting money, Kim doing her… Both are happy, so no need to keep it going.

    [Reply]

    TheTruthSorry Reply:

    @Edubb, well female rappers are at the bottom of the barrel for artist in this industry today. So when Kim get on Nicki level as of 2013 I will give her props. But just like I said Kim is getting money but she should not worry about Nicki no more cause she should know by now that dimming Nicki’s light to brighten her cause it hasn’t been happening for 3 years.

    [Reply]

    Oh Reply:

    @Edubb, Video games? Nicki’s song wanas in Just Dance 4 a WAY bigger than DefJam Vendetta. A watch line? Nicki got a 32K watch from Tommy Hilfger just to wear his clothes. Grammy’s? Kim only has ONE Grammy so take that “ies” off. #1 Single? Kim’s never had one of those in her career . A mini series? Nicki has done an international reality competition show American Idol and has had E! document her life for 3 episodes on a MAJOR network not BET. So stopit5,

    [Reply]

  14. erving

    SERIOUSLY! Nicki Minaj in a GLOBAL brand…shes setting the bar real high for any other female rapper to reach!!!

    [Reply]

    alexia Reply:

    @erving, i agree with you

    [Reply]

  15. Sushi

    I’m wondering where the Kim fans are now?

    I guess they can’t admit that Nicki Minaj is still relevant, still in business (when they said she gone flop), still making deals, and doesn’t say she’s ‘already talking about a deal’ when when it’s already done, Nicki pulls thru to her fans and surprises us that she done the deal.

    Look, Team Kim. You gotta stop deluding yourselves. Nicki is winning; stop hating. You can say that Nicki copied Kim; but Nicki surpassed what Kimberly couldn’t do for the past decade and a half. Ya’ll need to pipe down. Everyone knows who’s winning; who’s on billboards, who’s on magazine covers this year.

    Nicki only had 2 albums (since the re-up is a repackage for Roman Reloaded), since 2010 of her debut album, she became an INSTANT hit! Pink Friday sold 375k in its 1st week. Nicki had 7 features on Billboard, before her debut album, and that was a record!

    Lil’ Kim’s debut album sold 78k in its 1st week. It wasn’t until, 8 years later, La Bella Mafia gave her instant fame, along with her one feature in Lady Marmalade, that she became noticed all over.

    Nicki may have not won a Grammy, but Kim didn’t win a Grammy for herself either. Kimberly won a Grammy because of her Feature on Lady Marmalade, not because of her individual single.

    Team Kim, stop hating. Nicki Minaj is succeeding and surpassed what Kim couldn’t do in 2 years. #5toptrippin #nickiwinnin

    [Reply]

    Edubb Reply:

    @Sushi, your stats in the industry will only get u so far. Kim been on sitcoms, endorsed many products (iceberg, Versace, old navy, iTunes, Super Bowl, aol ( when they were hot), movies, soundtracks ( 2 of them Oscar nominated soundtracks), Grammy, billboard awards, 5 mic ( only rap female with it). #1 billboard single, endorsed 2 alcohol beverages (three olives, & now Ciroc), movies ( you got served, zoolander,juwanna Mann, she’s all that). Kim had her own diamond watch line, that is still retailed @ 700-3500$, Kim have even made wrestling theme music history when trish stratus was inducted into the hall of fame… Need I say more, oh yeah lil Kim Wrecked the SUMMER JAM STAGE with Fab last weekend.. So who the F IS REALLY WINNING WON?

    [Reply]

    Oh Reply:

    @Edubb, Please STOP lying about that Diamond watch line cuz that shit is done for. You cant find those watches anywhere, Nicki has endorsed too much stuff to name in only 3 YEARS. It took Kim 10 YEARS to get all that stuff which nobody gives AF ABOUT. But JUST TO STAN I’ll go down Nicki’s LIST

    Mattel- MADE A NICKI MINAJ BARBIE. Kim could never.
    When did Lil Kim perform at the SuperBowl?
    Nicki performed with a LEGEND MADONNA
    Nicki is filming a movie and has already voiced a movie that’s one of the best selling in box office HISTORY. Nicki is the most CHARTED female rapper in BILLBOARD HISTORY. only RAP FEMALE TO EVER be on Forbes. Nicki has an ACTUAL clothing line which will be SOLD in STORES. Nicki has Pepsi, Beats by Dre, MAC, OPI, AN TOP-SELLING WOMENS FRAGRANCE sold at Macy’s.

    [Reply]

  16. Liquorice

    fucking death @ her right eye. I swear, the person who does her photoshop needs to be fired.

    [Reply]

  17. oke

    wow she seems to be doing everything. can’t knock her for that. But I’m seriously wondering how the hell can her album sales be disappointing compared to her first album when she’s so omnipresent now, much more then she was in 2010.

    [Reply]

    channel_ROMAN Reply:

    D@oke, her white fans saw that her album could be downloaded for free since it still got posted hip-hop sites

    [Reply]

    JustMe Reply:

    @oke, it’s mainly because of the pop songs. When she started doing pop a lot of people started hating her despite the amount of records her pop singles sold. People decided that if there were pop songs on the album, they weren’t going to by it and that’s what happened. She made it such a diverse album with pop songs and the rap songs to please everybody but people only bought the songs they wanted rather than the whole album. I believe her second album did go Platnium tho, not really sure. It just took a while longer than her first album.

    [Reply]

  18. Boom

    You don’t have to like Nicki, but why discredit her success?
    1.Nicki has won over 50 Awards within 5 1/2 years (including international awards), has been emdorsed by some of the worlds Top Commercial Bussiness (Pepsi, Mac ect..)
    2. She’s sold close to over 5 million albums & over 30 million singles in the U.S alone.
    3. Nicki Has also made appearances on all if the most watched Televsion Talk Show’s (Ellen, Goerge Lopez, The view, Wendy Williams, Regis & Kelly, Lettermen ect..)
    4. She has preformed along side of Madonna @ the SuperBowl, Britney Spear’s on tour & @ the billboard Awards, Jay-z & Kanye @ Yankee Stadium ect..
    5. She’s has but in over 160 guest features. Some of the features being with Kanye, Madonna, Brittney Spears, Kanye West, Mariah Carey ect..

    I could go on for days & those days would turn into months, n regards to her main stream success.

    [Reply]

    BEYH(IV)E Reply:

    @Boom,
    50+ music awards?she has the most for a female rapper,kudos to her

    [Reply]

  19. Msruby

    @Oh Kim did have a Barbie made of her yearrrrrs ago huney@Mattel..just as any mother and daughter’ the child is always gonna take the notch a little higher’ that’s only natural..Kimmy is very proud of her seed Nicki don’t get it twisted huney

    [Reply]

    Sushi Reply:

    @Msruby, Uh, when did Kim have a Barbie?

    [Reply]

    Oh Reply:

    @Msruby, DEATH At Kim STANS lying!!! MATTEL NEVER made a Lil Kim Barbie.

    [Reply]

  20. Shae

    Nice boobies.

    [Reply]

  21. nicko

    SLAYNIKA !!! :)

    [Reply]

  22. A Realist

    This woman is on HER. BUSINESS. SH*T. Get it!

    [Reply]

  23. lol

    Who is this white woman?

    [Reply]

    JustMe Reply:

    @lol, why do people constantly do this. Just because she’s a black woman does not mean she has to be as black as akon. Mind you, there are different shades of skin colour. Nicki Minaj hasn’t always been really dark but the blond hair, make up, photoshop does make her skin look lighter. She’s accomplishing a lot of things in life and that bothers you because she is a few shades lighter than SOME black women. You probably thought you were being hilarious but your comment is seriously ignorant and you need to stop.

    [Reply]

  24. James

    Were do I buy this

    [Reply]

  25. Deidra

    I saw on the Queen Latifah show. Where can I buy the mascado?

    [Reply]

  26. Jonny

    Where can I buy the Myx Miscato infusions in Los Angeles?

    [Reply]

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