Hype Hotel Brings Eclectic Lineup to SXSW

SXSW was full of highlights, but Hype Hotel was the place to be. From Earl Sweatshirt to Spoon, it was an unforgettable week of music in Austin presented by Mazda.

Hype Hotel visitors were treated to an eclectic lineup that included acts such as Leon Bridges, Circa Waves, and King Tuff. Rae Sremmurd brought SremmLife to Texas and OVO Sound’s own ILoveMakonnen had the place going up with his hit “Tuesday.”

Mazda also brought its own star power to Hype Hotel in the form of a new car that can actually make music. Guests were able touch the vehicle and create sounds thanks to technology known as Mogees.

See all the action in Austin below and here.

Brought to you by Mazda official automobile sponsor of #HypeON