With his fourth album Purpose in stores, Justin Bieber celebrated with three back-to-back shows at Staples Center in L.A. on Friday. On Saturday, he started releasing videos every hour for every song on the album. The dance clips make up a short film called “Purpose: The Movement,” which he premiered at Staples. Included are “No Pressure” featuring Big Sean, “No Sense” with Travis Scott, and the Halsey-assisted “The Feeling.”
Bieber is coming for the No. 1 spot. According to HITS Daily Double, Purpose is neck-and-neck with One Direction’s Made in the A.M. Bieber is looking to do 400-425,000 combined sales and streams in his first week.
Watch some of the videos below and check his YouTube channel for more.