Produced by DJ Mustard and Stelios Phili, the feel-good track features a dance floor-ready beat and an empowering message. “You can be you today / You can be you tonight,” sings the Trap Lord. “Know you’re feeling really grey, it’s gon’ be alright / I can see it in your face and I know you wanna fly / So get off your ass and create your life.”
Ferg rhymes about his uncle Terry and his old gig at Ben & Jerry’s before Missy takes over with bars about Virginia and her auntie Jean.
@MissyElliott those words you texted me stuck to me and helps my through my voyage everyday .
— FERG (@ASAPferg) April 14, 2016
Due April 22, Always Strive and Prosper also features collaborations with Chris Brown, Ty Dolla $ign, Rick Ross, Big Sean, and Future.
Listen to “Strive” below (via Stereogum).