King Combs is back to claim his throne. The music mogul returns to his roots in the trailer for “Big Homie,” his first solo single in nearly four years. A fur-clad Puff rides through Harlem in his Rolls-Royce in the Itchy House Films-directed clip, which plays out in reverse.
The street anthem, which leaked on Wednesday, features Rick Ross and ad-libs from French Montana.
The video, shot in Atlanta, Miami, and New York, is a throwback to his days as Puff Daddy, and features cameos from A$AP Rocky, Meek Mill, Wale, Nelly, Ashanti, and more.
Rick Ross channels the Notorious B.I.G. on his remake of the rap legend’s 1997 Life After Death album cut “You’re Nobody (Til Somebody Kills You),” which is set to appear on his album Mastermind. Diddy, who co-produced the original song, lends his production skills and an intro, while French Montana holds down the hook.
“The goal for Mastermind was to create a classic album,” said Puff, who also serves as the album’s co-executive producer. “Once we put all our superpowers together we knew there was nothing stopping us from accomplishing our goal.”
Due March 4, Mastermind also features Kanye West, Big Sean, Lil Wayne, and The Weeknd.
Did the Bawse do Biggie justice? Listen to his take on a classic.
Before the NBA’s greatest players hit the court, Pharrell tipped off Sunday’s All-Star Game with a 20-minute medley of his greatest hits featuring some special guests. The Grammy-winning producer provided the soundtrack to the player introductions beginning with his 2003 single “Frontin’.”
Nelly emerged to perform his Neptunes-produced hit “Hot in Herre” before Skateboard P continued with “I Just Wanna Love U (Give It 2 Me).”
Diddy and Busta Rhymes helped turn up New Orleans’ Smoothie King Center with “Pass the Courvoisier, Part II.” But instead of the usual lyrics, they switched things up for 2014, chanting “Pass the Ciroc this way.”
Pharrell (sans Robin Thicke) made his way through the crowd for “Blurred Lines,” and his fellow N.E.R.D. bandmate Chad Hugo joined him on keyboard for “Rock Star.”
“Let’s take it back to the essence, Chad,” said P.
Snoop Dogg hit the stage with “Beautiful,” and the Western Conference players entered to “Drop It Like It’s Hot.”
For the closing number, Pharrell donned his famous hat in red while performing “Get Lucky” and his top 10 hit “Happy” as Diddy, Busta, Nelly, and Snoop danced onstage.
“No words for how grateful I am these legends joined me 2nite,” tweeted Pharrell.
Watch Pharrell and friends kick things off with their hit parade.
Justin Bieber has been in the headlines for all the wrong reasons, but that hasn’t stopped him from turning up. On Wednesday night, the “Confident” singer hit Vanquish Lounge in Atlanta with model Chantel Jeffries and his very own hip-hop entourage including Diddy, Rick Ross, and Jermaine Dupri.
He entered with a hoodie, but it wasn’t long before he stripped shirtless, sipping from an AQUAhydrate bottle and rocking gold chains around his neck. With a blunt in hand, Rozay popped bottles of Belaire Rosé champagne, while Diddy threw his arm around Bieber. Cassie, Wale, and Stalley were also spotted in the VIP section.
After the club, they brought the party to the studio. “Back in my second home. Good to be back. Focused on building up positive energy,” Bieber tweeted earlier in the day.
On Tuesday, the Biebs stopped by T-Pain’s house. “Say what you want about @justinbieber but that man is about to drop some of the best music I’ve heard in years. YEARS!!” tweeted Pain.
See more pics from Justin’s wild night out in ATL.
Diddy brought the stars and the fur to Harlem over the weekend. Clad in a mink, the hip-hop mogul took over famed food stand O’Fishole Seafood and Jumbo Hamburgers (formerly Willie’s Burgers) with some of his famous friends on Sunday night.
A$AP Rocky, Nelly, Jermaine Dupri, Bow Wow, Ashanti, Meek Mill, Jadakiss, and Rick Ross draped themselves in furs while shooting a mysterious video.
Diddy wouldn’t reveal exactly what it was, but did tweet, “Everybody gettin down with this #MMM movement.”
A generous Puff even presented Meek with the black mink off his back. “@iamdiddy gave me his mink he said it matched my car I could have it,” said the MMG rapper.
Diddy’s main chick Cassie also joined her man, posing in front of a Maybach. “#Mitch #MMM #newyorknewyork,” tweeted Cassie.
On Saturday, 2 Chainz and Lil Durk dug into their closets and joined Diddy to shoot additional scenes.