Ask any rapper to name his favorite movie and it’s likely that The Godfather ranks at the top of the list. Now you, as well as hip-hop’s kingpins, can play out your fascination with the Italian mob in The Godfather II for PC, Xbox 360, and PlayStation 3.

Play as the Don of New York in the sequel to the 2007 hit as you expand to new cities, build up families through extorting businesses, monopolize illegal crime rings, and defeat new families in an effort to become the most powerful mob family in America. Come to think of it, it sounds kinda like the music industry.

We’ve teamed up with EA Games to give away a few copies of the action-packed video game. Enter below!

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By now, we’re sure you’ve seen Beyoncé and her nephew Julez tapping away on a Nintendo DSi in a commercial for the gaming company’s latest installation, Rhythm Heaven. Just like B, Rap-Up.com had the opportunity to test the new rhythm-based video game and play to our own beat at Scratch DJ Academy in New York City last week.

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The first colorway of Air Yeezys, Kanye West’s collaboration with Nike, officially went on sale today across the country. The Zen Grey/Light Charcoal kicks retail for $215, but they’re already popping up on eBay for over $650. Is someone really paying that in this economy? That’s crayeezy!

Young Jeezy gave away a pair to a lucky fan in Atlanta. Watch below.

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The limited edition Rap-Up x Lasonic i931 iPod ghetto blaster is featured on the cover of the April 2009 issue of Mixmag, on sale this week. Diddy is pictured with DJ Felix Da Housecat in the photo shot by photographer Zach Cordner.

Get your own boombox here. Rap-Up.com readers get 10% off when using the code RU08.

Ever been wronged by mobile carriers in the past? Boost Mobile feels your pain.

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Teyana Taylor is red hot with a custom Rap-Up x Lasonic i931 iPod ghetto blaster. Get yours in black here. Rap-Up.com readers get 10% off when you use the code RU08.

UPS stopped by the Rap-Up offices to deliver these promo edition adidas Forum Mid NBA All-Star Weekend sneakers. From what we hear, the snakeskin velcro strap kicks will only be gifted to VIPs attending All-Star Weekend in Phoenix, Ariz. Since we represent the West, we received the red Westside edition. There’s also a blue Eastern Conference edition. Special thanks to our friends at adidas for hooking us up.

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Kanye West jetted from Washington, D.C., to Paris to join designer Marc Jacobs in unveiling his self-designed shoes at the Louis Vuitton fashion show during Paris Fashion Week.

Mr. West describes his collaboration with the luxury fashion brand as “what dreams are made of.”

These red kicks are much hotter than the white boat shoes Kanye showed on his blog earlier this month. They’ll go well with ‘Ye’s new mullet.

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Kanye has revealed his first shoe for Louis Vuitton via his blog.

“Time to crash your Internet server…. Here’s 1 of the 6 design’s I did for Louie… sampled in white,” writes ‘Ye.

Is Mr. West the next Tom Ford?