What time is it? It’s Gucci time! Hotlanta’s Gucci Mane hooks up with Swizz Beatz for the Chris Robinson-directed video for “Gucci Time,” the lead single off Gooch’s upcoming album The Appeal: Georgia’s Most Wanted. The pair headed out to Cali to rap in front of the Los Angeles skyline as fire blazes behind them, soon making their way to the club where they flash their blinged-out watch pieces and command the dance floor.

Why are you waiting to hit the play button? The clock is ticking!