Justin Bieber teams up with Skrillex and Diplo aka Jack Ü to debut the long-awaited video for their top 20 hit “Where Are Ü Now” off the DJ duo’s self-titled album. The multimedia clip, which serves as an homage to their fans, starts off simple with Bieber against a black backdrop in an art gallery before exploding into animation. While Bieber moves, hand-drawn illustrations cover his body—from marijuana leaves to Pikachu to Bart Simpson.
“We rented out an art gallery and then from there we took all the frames from the video and invited different artists, fans, whoever wanted to come and draw on the different frames,” Skrillex told ABC News.
“We are being overwhelmed, in a good way, by the success of ‘Where Are Ü Now’ with Justin Bieber, so with the video we wanted to just take it back to the beginning of the record and essentially create an ode to our fans,” said Jack Ü. “Justin wrote this record during a tough time in his life and it comes to us that sometimes, as artists, we are also just objects and we have to take that as much as we have to use that to create. We all do this for you, respect that you put us here and it’s Ü that made the video.”
Bieber is in the studio with Kanye West and Rick Rubin working on his first proper album since 2012’s Believe. “I don’t want to say ‘it’s different,’ because that’s what everyone says. But it is different, it’s a grown-up version of Justin and I think people will be shocked,” he said.