Rihanna Unveils New Fragrance RiRi

After going Rogue, Rihanna is showing a softer side with her newest fragrance, the aptly-titled RiRi. The pop superstar looks pretty in pink, donning pearls and big hair, in the glamorous campaign, inspired by Marilyn Monroe’s pink outfit in Gentleman Prefer Blondes.

According to Hollywood Life, the RiRi scent is a “fruity, fun floral,” as opposed to her last fragrance, the darker, edgy Rogue.

It features notes of passion fruit extract, rum absolute, sparkling cassis, and Italian mandarin. The perfume will come in three sizes of Eau de Parfum when it arrives in September.

RiRi follows her previous fragrances including Rogue Love and Rogue Man in 2014, Rogue and 777 Nude by Rihanna Diamonds in 2013, Nude and Rebelle in 2012, and Reb’l Fleur in 2010.