Rick Ross promotes ownership in the star-studded video for his Gucci Mane and 2 Chainz-assisted single “Buy Back the Block.”
Starting at a car wash, employees Renzel and Gucci talk about their aspirations. When their boss Tom Cat comes by with gripes and a demand for two months worth of rent, the rappers get an idea. Why not just buy the car wash? And while they’re at it, why not just buy back the block?
Later, Rozay and Guwop are joined by Tity Boi as they rhyme on top of a liquor store. “It’s time to buy back the block,” raps Ross while footage of Atlanta neighborhoods flash across the screen. “It’s time to buy back the ‘hood.”
The Ryan Snyder-directed clip also features cameos from a slew of people, including Meek Mill, 21 Savage, Rozay’s son, and ATL residents.
“Buy Back the Block” is the first single off the MMG leader’s Epic Records debut Rather You Than Me, which is slated for release in early 2017.