I-G-G-Y brings the bounce. A day after dropping her new single, Iggy Azalea heads to Hong Kong in the colorful and dance-filled video for “Mo Bounce.”
Directed by Lil Internet, the vibrant visual is an electrifying trip through the city at night. It’s also a dance-a-thon, with young b-girls and later, with Iggy leading a neon twerk fest.
“I immediately got this kind of cyberfunk, Fast and Furious, gritty feel,” Lil Internet, who’s worked with Beyoncé (“No Angel”) and Diplo (“Express Yourself”), tells Complex. “And [Iggy] was on the same tip with it, too. I sent a treatment over, and she sent back a lot of detailed notes and images. To be honest, this was the most collaborative video I’ve ever done with an artist. Iggy was involved the whole time and it was really, really awesome to have that kind of work dynamic. It happens a lot less than you think.”
Though the clip mainly sticks to dizzying lights and moves, it also gets political for a moment. In one scene, Azalea shows a patch on the back of her jeans that reads: “My Pussy Grabs Back,” a rallying cry for President Donald Trump’s protesters.
Produced by The Stereotypes and Far East Movement, “Mo Bounce” is a single off Iggy’s sophomore album Digital Distortion, the follow-up to 2014’s The New Classic, which is set to feature collaborations with Lil Uzi Vert, YG, and Jeremih.
“Bounce” to Hong Kong with Iggy.