DAMN. Kendrick Lamar has gone platinum in less than three weeks.
The Compton rapper’s third major-label album has been certified by the Recording Industry of America, it was announced by Interscope Records.
— Interscope Records (@Interscope) May 4, 2017
DAMN. has been putting up major numbers since its release on April 14. It opened at No. 1 on the Billboard 200 with an impressive 603,000 equivalent album units, the largest debut of the year. In its second week, it sold 238,000 equivalent album units (87,000 traditional), and is on pace to top the chart for a third week.
The critically-acclaimed album has also spawned a No. 1 on the Hot 100 with the Mike WiLL Made-It-produced “HUMBLE.” while “DNA.” is currently No. 7 on the chart.
Next up, Kendrick will bring his show on the road with his “DAMN. Tour” featuring Travis Scott and D.R.A.M. The 17-date trek kicks off July 12 in Phoenix, Ariz.