JoJo is embarking on a new chapter in her career with the announcement of her own imprint Clover Music, which she is launching in partnership with Interscope Records.
The pop songstress took to social media to share the exciting news. The joint venture reunites her with Aaron Bay-Schuck, the A&R who helped sign her to Atlantic Records.
“One of the hardest things I’ve had to do in my career was leave the Atlantic family,” she wrote on Instagram. “It was a decision I seriously struggled with, but felt I owed it to myself to fulfill my ultimate goal, which was ownership.”
JoJo was previously signed to Blackground Records. Her multi-year battle with the label was highly publicized and she was eventually released from her contract in 2013. She went on to sign with Atlantic and release her first album in 10 years, Mad Love., last October. It debuted at No. 6 on the Billboard 200, selling 25,000 in its first week.
The 26-year-old superstar went on to reflect upon her career, explaining why this moment is so gratifying. “At 13 years old, I was a brand new naive fetus of an artist trying to make a name for myself,” she said. “At 18, after being blessed with two successful albums, I found myself having to fight for freedom and the opportunity to release music. It took six long tumultuous years but we did it. Thank YOU for sticking by me through thick and thin and showing me MAD LOVE!!”
Thanking Interscope and Bay-Schuck for the opportunity, JoJo is excited for the future. “Now let’s make something great.”