Post Malone’s new album is shaping up for a blockbuster opening.
The singer’s third album Hollywood’s Bleeding is expected to debut at No. 1 on next week’s Billboard 200. According to industry forecasters, the project is set to move 475,000 to 500,000 equivalent album units in its first week, of which 200,000 are in album sales.
That would give Malone the second-largest week for any album in 2019 in equivalent album units, trailing only behind the first-week sales of Taylor Swift’s Lover (867,000 units).
Hollywood’s Bleeding, which features Travis Scott, SZA, and Future, could also earn the largest streaming week of 2019, with 375 million on-demand audio streams. The streaming record currently belongs to Ariana Grande’s Thank U, Next with 307 million on-demand audio streams.
Malone’s last album, beerbongs & bentleys, debuted at No. 1 on the Billboard 200 in May 2018, with 461,000 equivalent album units in its first week (153,000 in album sales) and 431.3 million on-demand audio streams.
Additionally, Malone currently has two songs in the top 10 on the Billboard Hot 100—”Circles” debuts at No. 7, while “Goodbyes” with Young Thug sits at No. 10. He now has eight career top 10 hits and the most top 10s for any artist this year.
— chart data (@chartdata) September 9, 2019