Rihanna Looking to Launch Fenty Hair

  /  03.12.2021

That Rihanna reign just won’t let up.

After foraying into lingerie, makeup, and skincare, the business mogul is looking to expand her beauty empire to include Fenty Hair. On March 3, Rihanna’s company, Roraj Trade LLC, filed a trademark application for “Fenty Hair.” According to documents from the United States Patent and Trademark Office, the prospective line could include shampoo, hair relaxing, straightening, lotions, bleach and color products, and hair glitter.

The Fenty Hair trademark is in its early stages of approval so a launch may still be a ways out, but that hasn’t stopped fans from sharing their excitement.

“fenty hair, fenty skin, fenty beauty… not rihanna taking over the entire beauty industry. she’s not playing,” tweeted one, while another fan joked about Rihanna releasing everything but new music.

“Can’t wait to be around the house in my fenty furnitures, fenty skin on, in my savageXfenty, doing my fenty hair , wearing fentyXpuma, while listening to absolutely NOTHING.”

The Fenty Hair trademark filing follows news that Rihanna’s Savage X Fenty lingerie line is now valued at $1 billion. Meanwhile, her Fenty Beauty line continues to perform well, with reported sales of $558 million in its first full year in operation in 2018.

Last month, LVMH Moët Hennessy Louis Vuitton announced that it was putting a hold on Rihanna’s Fenty fashion brand less than two years after its launch.


SZA Says She Can Drop 'Lana' Randomly Because "No One’s Actually Expecting" It

SZA revealed she’s stuck between dropping music sporadically like Frank Ocean or being more consistent ...

King Harris Shares Update After His Viral "Silver Spoon" Argument With Father T.I.

T.I.’s son, King Harris, said he’ll “stand tall” after his viral tussle at Sunday’s  (Nov. ...

Drake Explores Heartbreak And Solitude In "Polar Opposites" Video

Arriving in support of ‘For All The Dogs,’ Drake’s “Polar Opposites” video comes on the ...

T.I. Reacts To His Son Not Knowing Tupac Shakur Was An Actor: "How Could You Embarrass Me Like That?"

During ‘Complex’s’ “GOAT Talk,” King Harris hilariously shared, “I thought that was a lookalike of ...
View More

Sponsored Stories