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Kanye West and G.O.O.D. Music Turn Up the Power at SXSW

Kanye West and Jay-Z

The star power was shining extra bright at the Seaholm Power Plant in Austin, Texas, over the weekend as VEVO presented G.O.O.D. Music in concert with headliner Kanye West. Heralded as the highlight of South by Southwest (SXSW), 2500 guests, including Beyoncé, Diddy, Cassie, and Asher Roth, were treated to a three-hour spectacular by hip-hop’s dominating crew.

As the label’s logo lit up the stage in flashing colors, the G.O.O.D. Music fam comprised of John Legend, Kid Cudi, Mos Def, Big Sean, Pusha T, CyHi the Prynce, Mr Hudson, and Fonzworth Bentley took turns sharing the mic with Mr. West, clad in all black everything. Bon Iver and Teyana Taylor also stepped in to lend their vocals to tracks from My Beautiful Dark Twisted Fantasy.

After changing into a red blazer and drawstring pants, ‘Ye brought out a marching band for a triumphant rendition of “All of the Lights.” But the camera phones (and iPads) really came out when Jay-Z stormed the stage, trading verses with Yeezy on “H•A•M,” “Monster,” and “So Appalled.” He even took it back to 2000 with “Big Pimpin’.”

Around 4 a.m., Kanye’s labelmates joined him onstage for the star-studded “Good Life” finale, shutting down the powerful evening.

“Gorgeous” featuring Kid Cudi

“Lost in the World” featuring Bon Iver

“POWER”

“Runaway” featuring Pusha T

“Pursuit of Happiness” – Kid Cudi

“All of the Lights”

“Big Pimpin’” – Jay-Z x Kanye West

“H•A•M” and “Monster” featuring Jay-Z

Posted in Kanye West, Live Performances, Photos, SXSW | Permalink

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22 Comments

  1. beyonce fan
    March 20th, 2011 at 1:32 pm

    I don’t like how jay performed big pimpin while bey was there.

    [Reply]

    Cori Reply:
    March 20th, 2011 at 2:26 pm

    @beyonce fan,

    Big Pimpin is like Bey’s fav song, just go youtube some of Jay’s performances from his concerts, and there are a handful of vids with Bey going the fuck way off when that song comes on.

    She is a mess :)

    [Reply]

    Brionna Reply:
    March 20th, 2011 at 2:50 pm

    @beyonce fan, beyonce doesn’t give a fraction of a fu.k bout that it’s called being secure…only insecure women would feel a way about that *no shade*

    [Reply]

    aRRCHI Reply:
    March 20th, 2011 at 5:33 pm

    @beyonce fan, what I dont understand is why do you even care so much. like why you are even concerned like youre part of the relationship. do you really think they give a damn what you think.

    [Reply]

    @beyonce fan Reply:
    March 21st, 2011 at 3:15 pm

    @beyonce fan, shut up, let’s focus on how everytime he performs it, he pays respect to one of the best rappers from Texas that passed away…he was also in Texas…don’t you think it would make sense considering UGK is from Texas….

    [Reply]

  2. C.A.
    March 20th, 2011 at 1:55 pm

    Common, where was he?
    - C.A.

    [Reply]

  3. dawg
    March 20th, 2011 at 2:31 pm

    @beyonce fan – Sorry, what’s he meant to do? Pretend he never made the song?

    [Reply]

  4. Hi
    March 20th, 2011 at 3:00 pm

    I wish I was there!

    [Reply]

  5. PSSHT
    March 20th, 2011 at 3:04 pm

    @beyonce fan, go eat a dick and kill urself. That song is classic.

    [Reply]

  6. jd
    March 20th, 2011 at 6:05 pm

    THERE SHOULD BE A g.o.o.d. music tour FOR REAL

    [Reply]

  7. JHP
    March 20th, 2011 at 7:27 pm

    Ye’s gear be fresh as hell, I wish I was rich

    [Reply]

  8. the Dramatikan
    March 20th, 2011 at 7:46 pm

    YO THAT WAS MY HIGH SCHOOL’S MARCHING BAND THAT PERFORMED ON “All of the Lights” GO REAGAN HIGH SCHOOL OF AUSTIN TEXAAAAAAAAAS!!!!

    [Reply]

  9. Beystanbish
    March 20th, 2011 at 9:04 pm

    Damn no pic of Bey. Haven’t seen that hoe in weeks.

    [Reply]

  10. stooooopid
    March 20th, 2011 at 11:16 pm

    i dont know wut it is, but everytime i see teyana my d*ck gets hard as f*ck

    [Reply]

  11. wauwasota
    March 21st, 2011 at 4:24 am

    look like they all was having a blast.

    [Reply]

  12. wauwasota
    March 21st, 2011 at 4:25 am

    thats what its all about , doing what
    you love doing making people happy
    and having fun all the while.

    [Reply]

  13. wauwasota
    March 21st, 2011 at 4:26 am

    waitingon new nusic from b.

    [Reply]

  14. Chr♪$!
    March 21st, 2011 at 5:21 am

    YE & HOV!!!

    [Reply]

  15. PsHH
    March 21st, 2011 at 11:08 am

    I wish I was there. Looks like it was an amazing show!!

    I hope Kanye tours in support of My Beautiful Dark Twisted Fantasy. Best album I’ve heard in a while.

    [Reply]

  16. Mitcholos
    March 28th, 2011 at 11:06 am

    G.O.O.D MUSIC !! I Need To At Least One Of These Dude’s Live !!

    [Reply]

  17. Thisisreallynotcool
    July 12th, 2011 at 1:30 pm

    Kanye messed up big time when he signed that nigerian act dbanj. That was a no-no. That guy sucks

    [Reply]

  18. Thisisreallynotcool
    July 12th, 2011 at 1:39 pm

    Why did kanye sign a nigerian act dbanj who clearly has no idea what music is all about. Kanye messed up on that one

    [Reply]

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