Video: Rihanna – ‘You Da One’

Rihanna

Blondes have more fun. At least that’s the case for Rihanna in the video for “You Da One,” the second single from her sixth album Talk That Talk. Fresh off her new chart record with “We Found Love,” the pop siren switches up her look yet again in the Melina-directed clip, dancing against a checkered wall in various blonde wigs as the lyrics to the Ester Dean-penned song flash across the screen.

She pays homage to Stanley Kubrick’s 1971 film A Clockwork Orange in a white top hat, suspenders, and cane, and bares her body and customized grill in the black-and-white visuals, which were shot in London.

Feast your eyes on RiRi’s latest visual treat.



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100 Comments

  1. Sharp Tongue

    The 1st suck it bitches!!!!!!!!!!!!

    [Reply]

    CITY Reply:

    @Sharp Tongue, THIS CHICK GOT ME BRAINWASHED..I CUDNT HATE RIHANNA EVEN IF I TRIED…LUV THE SONG AND VIDEO..SHOUT OUT 2 ALL THE BEAUTIFUL YOUNG WOMEN OUT THERE HAVIN FUN AND GETTIN THEY MONEY. (HATRED IS A DISEASE-LOVE IS THE CURE)

    [Reply]

    rawwd Reply:

    @CITY, Rihanna’s herpes is itching. That’s why she keeps grabbing her crotch.

    [Reply]

    INCAS Reply:

    @CITY, it’s just ok… not her best. The typography graphics was a bit over the top. We Found Love video is ten times better than You Da One.. I’m hoping the next video is better (no doubt it will be released Feb if not earlier i hope !)

    [Reply]

  2. MyCooL

    Its a cute video.. a bit cheap tho. Those blonde wigs NEED TO GO!

    [Reply]

  3. tell'em

    I like it, its fun. Her videos are better for this album.

    [Reply]

  4. Rihanna navy

    love rihanna 4eva

    [Reply]

    bethany murphy Reply:

    @Rihanna navy, hi rihanna your my best singer ever i love you so much xx pls reply xx

    [Reply]

  5. Jay

    I thought it’s gonna be something really colorful. *Pow

    [Reply]

    Bre Reply:

    @Jay, I thought the samething! It seems her video was inspired by the movie Clockwork Orange.

    [Reply]

    The Realist Reply:

    @Bre, durr

    [Reply]

  6. TRUE_CRITIC

    Ughhhhh this is one TALENTLESS creature……I see why she could never take a break, its gonna be CD after CD after CD and we as VIEWERS have to bare TRASH like this……and yall compare BEY to this ***Smirks Beyonce preggo pic would gross MORE than her career this my friend is a True FAIL….tasteless, classless, and zero artistry…SMH I guess this is what ppl buy…

    In other news, did anyone hear ASHANTI’s new song feat Busta Rhymes…..that girl found her voice and sannnng….I LOVE HER NEW SONG!!!

    [Reply]

    PopCritic Reply:

    @TRUE_CRITIC, hahhaha Ashanti fan ohhh c’mon if you are going to insult rihanna then you must have someone bigger than she is ohhh c’mon i feel sorry for you you stan for an irrelevant artist oops (True Fact)

    [Reply]

    Angieb2b Reply:

    @PopCritic, Ashanti is a bigger artist and a woman that respect herself. Yes, her popularity is not the same but she’s also not a puppet of the greedy executives. Ashanti is a well respected artist that writes her own songs and one of the best singers. May I also add she’s also a beautiful woman that is beautiful with and without makeup. Ashanti is always giving back to her community and she stays true to herself.

    [Reply]

    Pushinit Reply:

    @TRUE_CRITIC,
    Sorry but U may have been valid to someone BEFORE u mentioned ASHANTI..
    She’s aiight, but she ain’t had a hit since the earlier part of the decade. :/

    I dig the Rihanna song alot, the video is OK. The crotch grabbing & such is pass old. As far as the look… I’m just happy she’s naturally pretty, because that’s the ONLY reason she pulls these looks off.

    [Reply]

    Angieb2b Reply:

    @TRUE_CRITIC, Co-sign to the fullest!

    [Reply]

  7. :o

    Dont like it. boring. She looks like a clown and slutty like always :| No hating..

    [Reply]

    DenimJunkieKidd Reply:

    @:o, lmao but you’re on every Rihanna post, i think someone is a FAN!!!!

    [Reply]

    The Realist Reply:

    @DenimJunkieKidd, lmao i thought the same thing. @:0, hmm pretty obsess with hating her… is just confuse love for her but looking for a reason to hate, next!

    [Reply]

  8. W

    I love u rih but ur vids need some ‘umph’ in them. She just grabs her crotch and makes weird face gestures. I wanted choreography!!! Mm its a cute vid tho. Still not a fan of the song.

    [Reply]

  9. European

    Weak

    [Reply]

  10. PopCritic

    im very very surprise wat is wrong with this video you people are just pathetic

    [Reply]

  11. monte jones

    lOl i liked the song until i seen the video … this bitch jus keeps sluttin out

    [Reply]

    Chris Rodrick Reply:

    @monte jones, That’s hilarious( and probly true!). Thx Monte! I’m gonna use that one- “This bitch just keeps sluttin’ out” lol

    [Reply]

  12. Lauryn

    Booooooring. Is Crotch Grabbing & Grinding Out Of Time All This Broad Can Do? The Sooooong Makes No Sense & It’s Typical Fenty Garbage… #ByeYouSimpleWhore

    P.S. Anyone Who Calls This Broad Beautiful or attractive Is DEAD Wrong.

    [Reply]

  13. vik

    guess what yall, Rih is still making money while you guys hate on whatever about her, her music, and her videos.. lol

    [Reply]

  14. meme

    I love it. she looks incredible. A little too much graphics and fonts for my likings tho…i would prefer to see more of her and not those distracting graphics. Reminds me of a rudeboy and rockstar101 together

    [Reply]

    tellEMYUMadB ! Reply:

    @meme, lol i was thinking the same thing

    [Reply]

    Weber from Brazil Reply:

    @meme, I couldn’t agree more!

    [Reply]

  15. my name is oo

    I REALLY LOVE THE SONG!

    [Reply]

  16. JV8

    the video makes absolutely no sense at all what so ever Is Crotch Grabbing & Grinding Out Of Time and is jst sluttin out… like i like her but i mean she hasnt really done anything with this video i think they kinda took a step back with this one… they could done something better than having soooo much extra graphic fonts and crotch grabbing

    [Reply]

    Flaurenciaaa Reply:

    @JV8, i 100% agree. she took a step back so much that she actually literally recycled ideas from rude boy. disappointing cuz the song is so good.

    [Reply]

  17. Whatcha_Sayin

    I was expecting more but this is still a ‘cute’ video. A video like We Found Love or Love the Way You Lie would have catapulted this song up multiple charts worldwide. But now I’m not so sure the song will do brilliantly well internationally.

    [Reply]

  18. Kilyan

    woW ..
    She should be ashamed to just grabb her nookie and do what she does . She knows people buying her music are teenagers or kids .

    She is so wrong …

    [Reply]

    Redchainsaw Reply:

    @Kilyan, Agreed

    [Reply]

    The Realist Reply:

    @Kilyan, the time you took to hate. why don’t pull the stick out of your and grab your nookie too. you’ll see exhilarating it is. *smooches

    [Reply]

  19. LilRoyalty

    Rihanna slaaaays again..its hot..Its best to go against th grain especially wit ri ri..she can be herself..ICONIC..RAUNCHY..SEXY & CUTE..LOVED IT..#RihannaNavy

    [Reply]

  20. :)

    I love it! She never disappoints nowadays!

    [Reply]

  21. SHOTS FIRED

    Pure awesomeness.

    [Reply]

  22. Hugh

    Bit too much crotch grabbing :)

    Why rush out another song when WFL is #1 for 8 weeks!

    [Reply]

  23. major payne

    Loving how beyawnce little stans run and hate on everything the new Queen is doing. The wig queen needs that surrogate to hurry and have that baby camel so you hoes have something better to do. You chicks are pathetic LOL Video is flames. You Da One!!

    [Reply]

  24. valdosta

    Its raunchy… and I LOVE IT.

    [Reply]

  25. Redchainsaw

    The vid is “okay” reminds me of rude boy but in black and white….she’s 23 and she knows she has a lot of young fans I don’t think the smoking and the grabbing of the vigina and the provocative dancing was really needed

    [Reply]

    brainfood.com Reply:

    @Redchainsaw,

    True. It’s sad that female artists (especially the talented ones) have to resort to using sex to stay relevant.

    It’s a sad but true reality, when it comes to the ladies, the only way we can stay in the game is by selling sex. Maybe one day, there will be a woman who can change the game and make people realize her true musical talent without the use of her “shape” or “sexual appeal.”

    ..one can only hope…I even hope she’s reading this…

    [Reply]

    Redchainsaw Reply:

    @brainfood.com, Exactly,well said the only female artist out right now who stays true to her self and respectable is Adele,who’s album is album of the year

    [Reply]

  26. Nick

    Am I the only one who noticed that she also played homage to Rocky Horror with her lips just showing on the screen too?

    [Reply]

  27. Djchuckdv2

    Rih, has the ability to do better. She’s beautiful talented and she doesn’t mind pushing the envelope. Love the vid but the crotch grabbing and all is old. She has the resources to do a “Run This Town” kind of video yet she opts for an odder version of the Rude Boy video. If you were to put the two side by side you would see this. The only difference is, this vid only features her by herself. She killin’ ‘em but this vid nothing but a good reminder of how hot she was in the others.

    [Reply]

  28. Djchuckdv2

    Rih, has the ability to do better. She’s beautiful talented and she doesn’t mind pushing the envelope. Love the vid but the crotch grabbing and all is old. She has the resources to do a “Run This Town” kind of video yet she opts for an odder version of the Rude Boy video. If you were to put the two side by side you would see this. The only difference is, this vid only features her by herself. She killin’ ‘em but this vid is nothing but a good reminder of how hot she was in the others.

    [Reply]

  29. Billionaire

    I’m so loving this y’all don’t even know!

    [Reply]

  30. buddyreal

    melina is a beast

    [Reply]

  31. Flaurenciaaa

    worst. video. ever.

    [Reply]

  32. KillBill

    Is she paying homage. Where is the beef?

    [Reply]

  33. Billionaire

    ♥TALK THAT TALK IS PLATINUM WORLD WIDE BITCHES♥ #UDA1 – My love is your love & your love is mine!

    [Reply]

    Oopa Reply:

    @Billionaire, Exept in the US were it really matters,her sales there are shocking for and artist of her calibre I will be surprised if she makes Gold.

    [Reply]

    Billionaire Reply:

    @Oopa, So according to you the US has the highest population, & is the wealthiest? R U Serious or Sad? (Rhetorical because i could care less really what your response will be), it’s clear i’m dealing with ignorance! She’s not American so for her it’s not ideal what you maybe going for is it would be more of a recognition & monumental achievement to posses a platinum in the US for a 6th time. She has already gone plat’ with her previous LPs in the US! What we RN hope for is a #1 in the US we will achieve not to worry but until then we good! #I’mDone!

    [Reply]

    @stfu hoe Reply:

    @Billionaire, Your Absolutely right! Rihanna is getting money regardless. And her video is amazing so why ya’ll hatin?

    [Reply]

    KillBill Reply:

    @Billionaire, But she’s an American based artist

    [Reply]

  34. LFRGoldstein

    Great video Maye not one of her best but cool video kinda like the song :) that Rihanna reign just won’t let up

    [Reply]

  35. Audrey Hepburn

    A hell of a lot better than that disaster Countdown

    [Reply]

    wow Reply:

    @Audrey Hepburn, this is a rihanna post y do u have 2 bring beyonce video n this mess and im not a beyonce stan i hate when rihanna fans and beyonce stans bring each woman down and no where on this bitch does it ask is this video better then countdown so keep tht 2 your self any way i like the video it was ok

    [Reply]

    Audrey Hepburn Reply:

    @wow, Um… I see you are very confused so let me inform you of a few things: I CAN COMPARE, COMMENT, SAY, AND BRING UP whatever I choose to dear.

    Furthermore, I do not know what compels some of you idiots to reply to someone’s OPINION. There is a space for everyone to make their own INDIVIDUAL comments and what mess are you referring to? If you do not care for what I have to say…

    - DON’T RESPOND.

    I really that simple. I promise.

    [Reply]

    Audrey Hepburn Reply:

    @Audrey Hepburn, “It’s” really that simple. Not “I”

    [Reply]

    Real Issh Reply:

    @Audrey Hepburn, You’re a Bey Stan like all of us . Stop faking .

    [Reply]

    KillBill Reply:

    @Audrey Hepburn, Disaster Countdown? Countdown-has more flavor, better dances, flavor, costumes, and visionary. Rihanna tryna dance only Beyonce could drop it low w/ perfection. You stay pressed.

    [Reply]

  36. DenimJunkieKidd

    Rihanna is not the type of artist to give you full choreography, it doesn’t fit her personality, katy perry as well…..Some artist don’t have to give you a 8 count….madonna is a great example of that!!

    [Reply]

    brainfood.com Reply:

    @DenimJunkieKidd,

    Huh? I thought all Madonna did in the 90′s was dance…

    [Reply]

    DenimJunkieKidd Reply:

    @brainfood.com, that’s why you don’t get paid to THINk…..and i said choreography fyi

    [Reply]

  37. Critic

    Boring.

    [Reply]

  38. Kyle

    Nothing really excited me about this in terms of Rihanna but I have to give Melina props. I honestly think she directs some of the BEST videos in the game. I loved the text flashing across the screen throughout the video and Rihanna’s cut out lips while she had a toothpick in her mouth. It makes it more interesting and artisitic looking.

    [Reply]

  39. jarvis

    i don’t like the video…I could’ve sworn that rihanna said that she didn’t wannabe a gimmick changing her hair all the time….ummm blonde this time? smh

    Any ways the was wack, song was wack…it kinda remind me of ROCKSTAR 101 video. And what whats up with the crotch grabbing in the videos?

    [Reply]

  40. pia

    hate the video

    [Reply]

  41. pia

    Moving right along to another

    [Reply]

  42. nicki won already

    i like it rih rih

    [Reply]

  43. Mkhululi

    I like this song a lot and Rihanna’s work. But the smoking in her videos disturbs me. I do smoke but it’s not something I’m proud of and I wouldn’t encourage it. I mean WFL has smoking scenes and this one and about 2/3 pics of her TTT promo…..She might as well named this album “Smokers Club” or something….

    [Reply]

  44. LaJuan

    I like it it’s new with a 80′s look/a young Madonna
    But she shows a pole dancer how to dance to her song!!

    [Reply]

  45. Material

    Beyonce Copycat! Rihanna = Electro Pop Flop QueeN+

    [Reply]

    Material Reply:

    @Material,

    i mean that Rihanna is a Copycat from Beyonce in this Video.

    [Reply]

  46. K-Mac

    If someone criticize a little bit .. IT DOESN’T MAKE THAT PERSON A HATER. I am a FAN of her too but I honestly think that the video is slutty.So all of you other fans need to chill. DAMN.

    [Reply]

  47. K-Mac

    If someone criticize a little bit .. IT DOESN’T MAKE THAT PERSON A HATER. I am a FAN of her too but I honestly think that the video is slutty. So all of you other fans need to chill. DAMN

    [Reply]

  48. jeanquila

    looks great with the halle berry hair style with blonde, but overkill on the crotch grabs.

    [Reply]

  49. Curious me

    Ummm…what’s that on her lips? Am I the only one who noticed it?

    [Reply]

  50. Keyshia Fan

    i loveeee this video and the song she is talented..i wish her nothing but the best!! go girl!!

    [Reply]

  51. Neon

    The typography and crotch-scratching needed to be watered down; it was too much.

    [Reply]

  52. @wefounddrugs

    I personally LOVE Rihanna. I support anything and everything she does. As far as the crotch grabbing, SO WHAT? Get over it. At the end of the day, yall’s opinions dont really matter…she’s STILL making hits and STILL making money. The whole re releasing of cd’s each year is a smart technic. she comes out around christmas time each year cause sales go up. smh, and even if she does change her hair, SO WHAT? I think that a artist should always be able to re-invent themselves. As far as Beyonce, she’s boring. I agree with the Adele statement tho. Overall, I love the video. It’s not too much and not too less.

    [Reply]

    Redchainsaw Reply:

    @@wefounddrugs, Yeah the crocth grabbing is so irrelevant right? I hope she inspires the young ladies in your family to follow in her foot steps. She releases music so fast because her team know if she takes a break her navy might disband ,because her first weeks sales always speak for them selfs!as far as Beyonce i guess substance = boring to you, “4″ debut at #1 with 310K,and after a month of being released TalkThatTalk is just at 373K

    [Reply]

    Real Issh Reply:

    @@wefounddrugs, U have basic taste in music . So of course Bey would be boring . A 30 year old soon to be mother wouldn’t make a song to entertain basic niggas .

    [Reply]

    KillBill Reply:

    @@wefounddrugs, Sales go up? You must be joking. Beyonce- could be boring to you but your fav ===>Rihanna is a STAN!

    [Reply]

  53. chunel

    pfff boring. She didn’t wanted to be a gimmick but she def is with that new blonde wig ! it’s always all about the lifestyle with her not the music.
    She said she didn’t want to be a role model and good for us she is def not ! She is selling SEX, SMOKE AND DRINK with that vid.

    [Reply]

  54. mumi

    love dat beyotch.
    Navy4Life
    It’s pretty ironic by the way that she is in the Navy in Battleship the movie. <3

    [Reply]

  55. tb

    wow. and not in a good way

    [Reply]

  56. poppy100

    shes making money yes!!! But that won’t buy her dignity and respect…

    [Reply]

    poppy100 Reply:

    shame

    [Reply]

  57. YUPPITSME

    idk about this im disappointed her best video to date is we found love

    [Reply]

  58. bijan

    smh she has been in the business too long to still act like this
    she has no creativity. she doesnt write shit.
    and you can tell she is just following choreography with no personality.

    [Reply]

  59. Riazcent part 2

    didn’t watch the video but i bet it’s a nice video btw

    [Reply]

  60. me

    As boring as the song. The black & night isn’t helping too.

    She better release COCKINESS and a vicious video with it :)

    [Reply]

  61. maya

    She looks so fucking stupid. Like what’s the point of her grabbing her pussy so many times? It doesn’t even go with the song. SHE NEEDS A CHOREOGRAPHER!!

    [Reply]

  62. hhhhh

    no hate but cmon ppl rihanna nt giving us anything bt the sme shyt lol i like ri bt mann shes to popular for the weak shyt shes doing. the song go fed bt the video is something she did in one day lol

    [Reply]

  63. @wefounddrugs

    First off, this is NOT a ‘get paid for your comments’ page. so all yall can shut the fuck up, honestly. and btw, is amber rose a boy? cause in that picture with wiz khalifa on new years with that hat had her lookin like the damn monopoly guy. wtf. gtfoh!!

    …rihanna navy

    [Reply]

  64. Camping Grill

    Camping Grill…

    [...]Rap-Up.com || Video: Rihanna – ‘You Da One’[...]…

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