Nicki Minaj to Launch First Fragrance This Fall

Nicki Minaj

Nicki Minaj is smelling like money. Fresh off the No. 1 debut of her sophomore album Pink Friday: Roman Reloaded, the platinum rapper has struck a deal to launch her first fragrance in department stores later this year.

Nicki’s management company, Blueprint Group, has inked a licensing agreement with Give Back Brands LLC, the same company that launched Justin Bieber’s successful “Someday” fragrance.

“I am so excited about my fragrance debut, and am proud to partner with Give Back Brands for such a personal project,” said the “Starships” hitmaker. “I have always been a huge fan of great fragrances; this is yet another extension of my creative expression and I can’t wait to share it with the world. I designed this scent and bottle with my Barbz in mind; I know they will love it!”

The deal includes the development, marketing, and distribution of fragrances for Nicki, with the first product to debut in department stores this fall. The hip-hop superstar is involved in all aspects of the brand, including product development, packaging, and advertising.

“Signing Nicki Minaj was a simple decision; her talent and extensive reach present a platform with tremendous global opportunity,” added Paul West, Co-Founder and Chief Executive Officer of Give Back Brands. “This partnership will further strengthen Give Back Brands’ portfolio of fragrances, and continues to build upon our overall vision of collaborating with top artists to create world-class products that will ultimately make a difference.”

Nicki’s fast-growing empire also includes deals with Pepsi, M.A.C Cosmetics, and OPI Nail Polish.

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35 Comments

  1. CRAZIIBOY LUIS

    yayyy my LOVE

    [Reply]

  2. CRAZIIBOY LUIS

    yay my lovee

    [Reply]

  3. Bum Slayer

    You guys Stay Hating on the queen and She’ll stay winning, thats why you, why you, mad mad. #BEWP

    [Reply]

    #Leviixx :)) Reply:

    @Bum Slayer, yeah sick !!

    she is mad as :P

    [Reply]

  4. chickn

    I can’t wait to smell like plastic and bleach! :D

    [Reply]

    Outspoken Reply:

    @chickn, LMFAO

    [Reply]

    Redchainsaw Reply:

    @chickn, LMFAO ROFL

    [Reply]

    Randy Reply:

    @chickn, bwhaha. I’m so over this pathetic stunt kween

    [Reply]

    nicki winning Reply:

    @chickn, nicki did your fav whole career in just 1 year b##ch so f##k u hoes!

    [Reply]

    GottaDamn Luvioe16 Reply:

    @chickn, LmffAOROTDL

    [Reply]

  5. Aaron

    Breaaaaad. ;-)

    [Reply]

    Randy Reply:

    @Aaron, How much will she be breaking you off? Oh.

    [Reply]

    nicki winning Reply:

    @Randy, shut your haten a## up b##ch why u even on here lame a## n##ga!

    [Reply]

  6. Shade

    You guys have a typo. You said ” Hip Hop Megastar” It’s suppose to say “Pop Wannabe”

    [Reply]

    Jay Reply:

    @Shade, Bitch shit the fuck the up & suck a toe!!!

    [Reply]

    Shade Reply:

    @Jay, …what are you 10?

    [Reply]

    nicki winning Reply:

    @Shade, hiphip/pop its all money u not a fan so why it matter what shes doing hoe get the f##k on

    [Reply]

    Shade Reply:

    @nicki winning, no its all MUSIC which she isn’t about

    [Reply]

  7. CBLover

    [You guys have a typo. You said ” Hip Hop Megastar” It’s suppose to say “Pop Wannabe”] Lmao.

    [Reply]

  8. Kyle

    This year alone she has inked several endorsement deals; more power to her! She is laughing all the way to the bank.

    [Reply]

    nicki winning Reply:

    @Kyle, no bulls##T

    [Reply]

  9. Nicki'sfavoritebarb

    yay! ;) can’t wait ahh! and you guys are some haters :P

    [Reply]

  10. StrangerInMyHouse

    I KNEW IT!

    Said that Nov. last year.

    You can call me fortune teller IF the scent is actually called Harajuku Barbie.

    [Reply]

  11. BeenAFan

    She stay on her shit ; If your not mad yet your a broke bum bitch – TeamMinaj

    [Reply]

  12. Realistically

    She’s oversaturating the market. Good grief.

    [Reply]

    Os Reply:

    @Realistically,so she should just sat there and let opportunities past her by,typical mind set of stagnant people like you.

    [Reply]

  13. nicki winning

    a nicki f##k all them haten a## hoes they can say what ever but every time i look it u the one that always winning or doing something big lmaoooo twitter or no twitter my b##ch getting bigger luv u nicki teamminaj here to u give it all up trust me !

    [Reply]

  14. @taimiicel

    Oh i cant wait to get it …everything niki do haters ride her dick before fans

    nicki i love you cant wait to see you in june <3
    #tmuk

    [Reply]

  15. tiff

    SEE U TOLD ME I WILL LOSE BUT I WON I MIGHT COP A MILLION JIMMY CHOO JUST FOR FUN CAUSE B##CH COULDN’T TAKE WHAT WAS IN ME DAMN NICKI U SAID IT BEST!TEAMMINAJ HOES

    [Reply]

  16. YMCMB

    I CAN NOT WAIT BUYING ME AND MY MOM SOME O AND NICKI WE STILL MISS U ON TWITTER BEW BEW TAKE SOME TIME AND GET YOUR MIND RIGHT BECAUSE WE MISS YOUR TWEETS A NICK U KNOW U MADE US FEEL LIKE FAMILY NOT JUST FANS WE HAD GOOD AND FUN TIMES ON THERE DOING THE DAY AND OFF THE LATE NIGHTS U TALK TO US ABOUT EVERYTHING AND WE MISSING THAT REAL TALK NICKI!

    [Reply]

  17. jill

    what is it going to be called, “Eat My Ass, Stupid Hoe?”

    [Reply]

  18. Songstress

    YESSS ! <3.

    [Reply]

  19. TheDreamer

    Good for her.

    [Reply]

  20. Nicki Minaj’s First Fragrance Due Out This Fall «

    [...] “I am so excited about my fragrance debut, and am proud to partner with Give Back Brands for such a personal project,” said the “Starships” hitmaker. “I have always been a huge fan of great fragrances; this is yet another extension of my creative expression and I can’t wait to share it with the world. I designed this scent and bottle with my Barbz in mind; I know they will love it!” [SOURCE] [...]

  21. GottaDamn Luvioe16

    gOOD 4 HER Let see waht she can Bring to the Tabler

    [Reply]

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