J. Cole Launches 'Cole World' with Media Blitz

Fans just couldn’t get enough of J. Cole, who celebrated the long-awaited release of his debut Cole World: The Sideline Story with a packed day of promotion in New York City. The North Carolina MC rose bright and early for a chat on Livestream, discussing which artists he’d like to collaborate with (Alicia Keys, Nas, and André 3000) and facing off with Blink-182 on the charts. A few lucky individuals received personal phone calls from a grateful Cole, who thanked them for their support.

Later in the day, he stopped by J&R Music and Computer World for an album signing, as fans bombarded the store to get a picture and autograph. Cole also caught up with Angie Martinez on her Hot 97 show, where he addressed his rumored sex tape with Rihanna. When asked how his longtime girlfriend handled the rumors, Cole said, “Like a champ!”

The 26-year-old rapper received a hero’s welcome on “106 & Park,” which dedicated the entire program to hip-hop’s breakout star. He answered Twitter questions and played a game of “In a Cole World…,” describing what he would do if he ruled the world. The show concluded with a mini-concert of favorites including “Who Dat,” “Can’t Get Enough,” and “Work Out.”

Celebrities such as Keri Hilson, Drake, and Rihanna tweeted messages of support to the Roc Nation signee. “Overwhelming. Thank you!” wrote an exhausted Cole at the end of his hectic day. Relive the highlights below.

[MWP]